I think this course is much better than the Digital Media and Marketing Principles course. It gives us the opportunity to create our own digital marketing strategies and the reasons behind our choices
great course gave a whole new insight on this part of the course I will highly recommend to others . the instructor teach it very clearly and the examples are really applicable. Learned a lot from it!
By Sandor A M•
As a data scientist I really missed a well traceable logical structure, that might help to understand better the relations between the key elements of the marketing toolset. The same applies to the provided lecture notes. It would be much easier to recap on the topics with a good summary pdf on each lecture just as we had with Kevin Hartman. In some cases the shared supplementary content (e.g. youtube videos) was missing, that would be great if those would be updated. Thank you for the course.
By Vincent F•
Absolutely terrible course and professor. Throws generic, outdated, and macro-level marketing ideas on and slides and then proceeds to read them to you. Not indicative of the real world. Quizzes have typos, and don't cover the exact content from the videos. You'd be much better off watching TED Talks from respected business leaders than to waste your time and energy in this course.
By Cem U•
Professor is like reading the a text from somewhere. It is not natural and keep monotony through all course. It was the same for previous course from same professor. Nobody speaks like this normally. One could read a book or text instead. It doesn't motivate and make it difficult to follow.
i am unable to check and view my certificate without verifying my ID although i completed the course with 97% grade.
and i'm having problems with verifying my ID
it is unfair to work so hard without being able to have my certificate
so disappointed !!!!!
By Linda D•
The two or three minute videos were annoying. I understand that this is what video marketing is about and, PS, not too many people truly watch the videos. Lessons should be 30 minutes each.
It was not the best course I did in Coursera. The teacher was distracted and I had some issues in following her. The information was sometimes too basic and other time on much in depth.
By Arvy S•
Terrible course.... the instructor just read out of the power point. No examples or case studies or insights.
very disappointed in the class.
By Erin P•
Professor just re-iterated text and readings. Lectures were poor and provided no insights
By Luis A F L•
Hated the course and the content. I truly regret investing my money on this course.
By Mira G•
Just following a text book, without an added value from the lectures.
By ash s•
Please get a more enthusiastic prof
By Akhil D•
This course is quite complicated.
By Aakrash J•
I can't get my course certificate
By Prajay v•
By gulshan s•