The Sales Foundations 101: Sales Techniques for an Entry Level Sales Rep (SFMM101) Specialization equips learners with the essential knowledge and skills to succeed in modern sales environments. Across three practical courses, participants will master sales transformation frameworks, design agile strategies, and apply systems for organizational excellence. They will also develop persuasive communication, objection-handling, and client relationship management skills to thrive as sales professionals. This hands-on specialization combines structural design, sales operations, and personal growth—preparing learners to deliver measurable impact and drive career success.



Sales Foundations 101: Core Techniques for Success Specialization
Master Essential Sales Skills for Growth. Build sales techniques, communication skills, and strategies to excel as an entry-level sales rep.

Instructor: EDUCBA
Access provided by Yenepoya University
Recommended experience
What you'll learn
Apply proven sales transformation frameworks to design and optimize organizational strategies.
Demonstrate persuasive communication, objection-handling, and client engagement techniques.
Build resilient sales structures, systems, and personal skills to achieve sustainable success.
Skills you'll gain
- Sales
- Persuasive Communication
- Competitive Analysis
- Sales Strategy
- Sales Management
- Sales Enablement
- Sales Operations
- Target Market
- Sales Process
- Marketing
- Selling Techniques
- General Sales Practices
- Talent Management
- Oral Expression
- Business
- Governance
- Market Share
- Verbal Communication Skills
- Sales Training
- Customer Analysis
Details to know

Add to your LinkedIn profile
September 2025
See how employees at top companies are mastering in-demand skills

Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from EDUCBA

Specialization - 3 course series

Sales Transformation Fundamentals
What you'll learn
Apply frameworks like the 4E Matrix, DNA Pyramid, and Solutions Matrix.
Build customer segmentation, ROI measurement, and SMART target-setting skills.
Develop leadership and communication strategies to drive sales transformation.
Skills you'll gain

Sales Structures, Systems & Excellence
What you'll learn
Evaluate sales structures and talent lifecycle frameworks for organizational growth.
Apply branding, market expansion, and technology-enabled sales strategies.
Optimize performance using governance, CSR, and data-driven assessment tools.
Skills you'll gain

Master Sales Techniques: Build, Persuade, and Succeed
What you'll learn
Demonstrate persuasive communication and interpret client body language.
Apply professional etiquette to manage objections and close deals.
Develop mindset, adaptability, and confidence for long-term client success.
Skills you'll gain
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Why people choose Coursera for their career





