In this hands-on specialization, you will explore basic graphic design elements, color theory, images, publication design and techniques for creating effective layouts. You will also learn about typography, the creative process, the importance of brainstorming, and how to discuss and critique design in a professional setting. Page layout software and online sites will be used to incorporate and manipulate text, color, photographs and images.
If you are curious about the design process, work on a team with designers and need to speak some of their language, or want to empower the creatives on your team to be even better, this specialization is made for you.
Applied Learning Project
You will design a business card or one-sided flyer, an advertisement, a brochure and an outline for a website. In addition, this course will include optional discussions with fellow students and a peer review process for each assignment. We encourage you to take advantage of all of these opportunities, and immerse yourself in the design process!