Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by MARYANN NJAMBI KARANJA
May 10, 2022
18 hours (approximately)
MARYANN NJAMBI KARANJA's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Digital Marketing
- Category: Social Media Marketing
- Category: Customer experience strategy (CX)
- Category: Marketing Automation
- Category: Campaign Management
- Category: Cross-Channel Marketing
- Category: Search Engine Optimization
- Category: Social Media
- Category: Web Analytics and SEO
- Category: Marketing Planning
- Category: AI Personalization
- Category: Driving engagement
