Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Giorgi Janelidze
May 8, 2017
18 hours (approximately)
Giorgi Janelidze's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Web Analytics and SEO
- Category: Digital Marketing Campaigns
- Category: Digital Media Strategy
- Category: Marketing Planning
- Category: Marketing Management
- Category: Search Engine Optimization
- Category: Digital Marketing
- Category: Content Strategy
- Category: Marketing
- Category: Social Media Marketing
- Category: Social Media Strategy
- Category: Marketing Strategies
