BSc Marketing

Your certificate will show that you have successfully completed the Bachelor of Science in Marketing. It will also show that the awarding body is the University of London with academic direction provided by Royal Holloway, University of London.‎

Students who take this degree will be ready to work in a range of marketing roles such as:

• Brand Ambassador
• Strategic Marketer
• Marketing Manager
• Campaign Designer
• Consumer Analyst
• Social Media specialist
• Creative Manager‎

This programme leads to a recognised UK degree qualification. It does not have any additional professional accreditation at this time.‎

Please contact the University of London via the Student Enquiry System available on their website.‎

You will receive access to your Student Portal when you register. You can then access your University of London email account and two other key resources:

• The Coursera Platform. Here, you can access electronic copies of all study materials, resources (including audio-visual), and forums to discuss course material and work collaboratively with others.
• Access to academic support and feedback from London-based support teams. Tutors introduce the modules, respond to queries, monitor discussions, and provide guidance on assessments. Utilize interactive study materials including videos, quizzes and online games to gauge your personal progress. ‎

The programme will take between three and six years to complete, depending on how many modules you choose to study in each session. If you’re working while completing the degree, you can pay for modules as you go and study at your own pace. On average, a student studying part time will complete the degree in four to five years. ‎

You can choose how many modules to study in each session up to a maximum of two new modules (or three including resits/repeats). The time commitment will vary from student to student, but as a guide, you should allow 300 hours for each module (to be studied throughout a 22-week study session). ‎

The programme comprises 12 modules/courses. ‎

Students can take up to two new modules/courses each study session. In addition to this, students can resit assessments and/or repeat modules which they have not yet passed (subject to the rules set out in the programme regulations). ‎

Yes, students who successfully complete the programme will be invited to our annual graduation ceremony in London (subject to restrictions in place for events of this kind).‎

There is no direct transfer route, however, students are welcome to apply to Royal Holloway to study on campus.‎

Many of the subject matter experts who have developed the content and teach in the programme are academics who teach on campus at Royal Holloway, University of London. ‎

The programme team are here to support your learning. You can get in contact with online tutors through designated online forums. ‎

Students who wish to visit the Royal Holloway library should contact Royal Holloway’s Library Services directly for more information. ‎

No, online students will not automatically receive a student card when they register. However, students can search online for student cards available in your country of residence. ‎

Yes, under the guidance of module leaders and online tutors, you will be working with groups of fellow learners engaged in similar areas. ‎

Yes, the University of London’s Careers Group provides bespoke careers resources, advice, and support for its global student community.

Upon finishing a course of study, graduates automatically become part of the University of London alumni community, a diverse global network of more than one million graduates in over 180 countries, providing lifelong links to the University and to each other.

Alumni are encouraged to keep in touch after they graduate and to become active members of the alumni community; in return they receive a number of benefits and services, including an extensive programme of events and engagement opportunities, and the opportunity to become an Alumni Ambassador for the University of London. ‎

No.‎

Applications should be made via the University of London website in line with the procedures and deadlines set out there. ‎

There is no application fee for Spring 2023.‎

For this programme, the University of London may recognise your prior learning and award you credit towards the BSc. More details can be found in Section 3 of the Programme Regulations. ‎

Graduates of the University of London can enrol on this programme with a bursary of 10% off your programme fees. Information about potential sources of funding and scholarships is updated annually and, where available, is included on the programme web pages. More information can be found here. ‎

The total cost of the programme for 2021/22 is between £12,000 - £16,000*, depending upon geographic location. You won’t be billed upfront for the whole degree. Instead, pay as you go - each time you take a module, you’ll pay the tuition just for that module.

*Indicative totals assume students complete the qualification within the minimum time without resits and Recognition of Prior Learning (requiring additional fees). Programme Fees are subject to annual revision and typically may be increased by up to 5% per annum. For further details please refer to the University of London website.

Goods and Services Tax (GST). Please note: all student fees shown are net of any local VAT, Goods and Services Tax (GST) or any other sales tax payable by the student in their country of residence. Where the University is required to add VAT, GST or any other sales tax at the local statutory rate, this will be added to the fees shown during the payment process. For students resident in the UK, our fees are exempt from VAT.‎

UK Entry Requirements: 3 UK GCSE / GCE O level passes at grade A – C / 9 – 4 in non-overlapping subjects plus 2 further UK GCE A level passes at grade A - E in non-overlapping subjects or 3 UK GCE Advanced level passes in non-overlapping subjects where grade EED or above is achieved. Satisfy the English Language requirements. For example, (IELTS) International English Language Testing System: 6 overall, with 5.5 in each sub-test (Academic or General or IELTS Indicator Online Test).

For the US educational system, please see below. To note: a US High School diploma alone will not meet our entry qualifications. Associate degree from a Regionally Accredited Institution or 30 credits from a Regionally Accredited Institution. Additionally applicants must hold a US High School Diploma or an acceptable equivalent. or Advanced Placement (AP) of the American College Board: International Diploma. or Advanced Placement (AP) Examinations of the American College Board, provided at least two full, non-overlapping, subjects are passed at grades 3, 4 or 5 (with the exception of Studio Art). Microeconomics and Macroeconomics, which individually must be passed at grade 3,4 or 5, are valued as half a full subject each. ‎

You do not need a marketing background or relevant work experience to qualify for access to the degree. Please see the entrance requirements for further information about the entry routes available. ‎

We do not normally require official transcripts for admission purposes, just uploaded scanned copies of your relevant supporting documents. See the link for more information.‎

We aim to contact you with a status update within 3–7 working days of submission, depending on how close to the deadline date you apply. If you do not hear from us within this time period, then feel free to contact us via the link.‎

If you do not meet admissions requirements for direct entry, you may be eligible for the Performance Based Entry route instead. If you apply, our admissions office will be able to assess your eligibility for either route and advise you further. If you are not eligible, the University of London admissions team will provide you with guidance of what you can do to become eligible.

If you are admitted to the programme through the Performance Based Entry route, you must pass one required module before progressing to the full BSc. ‎

You need to demonstrate a good level of English to be admitted to our programmes. We accept a range of evidence, including proficiency test scores. If you don’t have evidence but believe you can meet the standard, we may consider your case. More information on the English language requirements can be found on the University of London website. ‎

Details on how to submit evidence can be found here. ‎

No, we accept qualifications from around the world. We advise all applicants to read our Qualifications for Entrance and English Language requirements before applying.‎