Registration deadline extension: 7th October!
Expert tuition in a flexible, digital-first environment
Engage in group discussions with professors and peers
12 courses total, 10 - 12 hours per week
Depending upon geographic location. Learn about your payment options
The Bachelor of Science in Marketing provides a foundation for advanced and independent study by establishing a common platform of essential knowledge and skills. You’ll gain a unique insight into the role and function of marketing in our society and a global perspective on the ways marketing impacts different nations and peoples. A range of themes are offered to ensure that you get to appreciate the diverse, interdisciplinary nature of business administration and marketing and also gain or reinforce a range of conceptual, technical, quantitative and personal skills.
Experience a progressive degree structure that allows you to move from general modules to more critical or specialist modules. You will gain the ability to analyse real-life problems facing actual businesses and evaluate the effectiveness and limitations of different marketing and management solutions and practices.
What’s in this degree programme?
Application is now closed for October 2024 cohort.
Registration deadline extension: 7th October.
Watch the recording of our webinar:Live Q&A with the University of London Career Service
If you have any questions please contact the University of London
View the Prospectus; Programme Specification and Schedule of Programme Fees.
Request more information about this programme.
Expert tuition in a flexible, digital-first environment
Engage in group discussions with professors and peers
12 courses total, 10 - 12 hours per week
Depending upon geographic location. Learn about your payment options
Expert tuition in a flexible, digital-first environment
Engage in group discussions with professors and peers
12 courses total, 10 - 12 hours per week
Depending upon geographic location. Learn about your payment options
The Bachelor of Science in Marketing provides a foundation for advanced and independent study by establishing a common platform of essential knowledge and skills. You’ll gain a unique insight into the role and function of marketing in our society and a global perspective on the ways marketing impacts different nations and peoples. A range of themes are offered to ensure that you get to appreciate the diverse, interdisciplinary nature of business administration and marketing and also gain or reinforce a range of conceptual, technical, quantitative and personal skills.
Experience a progressive degree structure that allows you to move from general modules to more critical or specialist modules. You will gain the ability to analyse real-life problems facing actual businesses and evaluate the effectiveness and limitations of different marketing and management solutions and practices.
What’s in this degree programme?
Application is now closed for October 2024 cohort.
Registration deadline extension: 7th October.
Watch the recording of our webinar:Live Q&A with the University of London Career Service
If you have any questions please contact the University of London
View the Prospectus; Programme Specification and Schedule of Programme Fees.
Whether you have entry qualifications or professional work experience, earning a Bachelor's degree in Marketing can help accelerate your career. If you do not have the standard entry requirements for the bachelor’s degree in Marketing, the University of London welcomes applications via the Performance-Based Admissions route.
To qualify for Performance-Based Admissions you need a minimum of four GCSEs or a High School Diploma (or equivalent) and relevant work experience. If you gain Performance-Based entry to the degree, you’ll also need to achieve a pass (40% weighted average or higher) in one required module to remain on the course. You do not need to complete this module before you enrol, it will simply form part of your first term studying the degree.
Unsure which entry route is best for you? Simply apply via direct entry. If you don’t meet direct-entry criteria, your application will automatically be considered for Performance-Based Admission.
When you complete these programs, you may have learning recognized for credit toward this degree, if you are admitted and enroll.¹
Beginner · Professional Certificate
¹Successful application and enrollment are required. Eligibility requirements apply. Each institution determines the number of credits recognized by completing this content that may count towards degree requirements, considering any existing credits you may have. Click on a specific course for more information.
These courses may provide you with a preview of the topics, materials and instructors in a related degree program which can help you decide if the topic or university is right for you.
University of London
Beginner · Specialization
Your certificate will show that you have successfully completed the Bachelor of Science in Marketing. It will also show that the awarding body is the University of London with academic direction provided by Royal Holloway, University of London.
Students who take this degree will be ready to work in a range of marketing roles such as:
This programme leads to a recognised UK degree qualification. It does not have any additional professional accreditation at this time.
Please contact the University of London via the Student Enquiry System available on their website.
You will receive access to your Student Portal when you register. You can then access your University of London email account and two other key resources:
Details on how to submit evidence can be found here.
No, we accept qualifications from around the world. We advise all applicants to read our Qualifications for Entrance and English Language requirements before applying.
You need to demonstrate a good level of English to be admitted to our programmes. We accept a range of evidence, including proficiency test scores. If you don’t have evidence but believe you can meet the standard, we may consider your case. More information on the English language requirements can be found on the University of London website.
If you do not meet admissions requirements for direct entry, you may be eligible for the Performance Based Entry route instead. If you apply, our admissions office will be able to assess your eligibility for either route and advise you further. If you are not eligible, the University of London admissions team will provide you with guidance of what you can do to become eligible.
If you are admitted to the programme through the Performance Based Entry route, you must pass one required module before progressing to the full BSc.
We aim to contact you with a status update within 3–7 working days of submission, depending on how close to the deadline date you apply. If you do not hear from us within this time period, then feel free to contact us via the link.
You do not need a marketing background or relevant work experience to qualify for access to the degree. Please see the entrance requirements for further information about the entry routes available.
UK Entry Requirements: 3 UK GCSE / GCE O level passes at grade A – C / 9 – 4 in non-overlapping subjects plus 2 further UK GCE A level passes at grade A - E in non-overlapping subjects or 3 UK GCE Advanced level passes in non-overlapping subjects where grade EED or above is achieved. Satisfy the English Language requirements. For example, (IELTS) International English Language Testing System: 6 overall, with 5.5 in each sub-test (Academic or General or IELTS Indicator Online Test).
For the US educational system, please see below. To note: a US High School diploma alone will not meet our entry qualifications. Associate degree from a Regionally Accredited Institution or 30 credits from a Regionally Accredited Institution. Additionally applicants must hold a US High School Diploma or an acceptable equivalent. or Advanced Placement (AP) of the American College Board: International Diploma. or Advanced Placement (AP) Examinations of the American College Board, provided at least two full, non-overlapping, subjects are passed at grades 3, 4 or 5 (with the exception of Studio Art). Microeconomics and Macroeconomics, which individually must be passed at grade 3,4 or 5, are valued as half a full subject each.
The total cost of the programme for 2024/25 is between £14,088 to £18,868*, depending upon geographic location. You won’t be billed upfront for the whole degree. Instead, pay as you go - each time you take a module, you’ll pay the tuition just for that module.
*Indicative totals assume students complete the qualification within the minimum time without resits and Recognition of Prior Learning (requiring additional fees). Programme Fees are subject to annual revision and typically may be increased by up to 5% per annum. For further details please refer to the University of London website.
Goods and Services Tax (GST). Please note: all student fees shown are net of any local VAT, Goods and Services Tax (GST) or any other sales tax payable by the student in their country of residence. Where the University is required to add VAT, GST or any other sales tax at the local statutory rate, this will be added to the fees shown during the payment process. For students resident in the UK, our fees are exempt from VAT.
Graduates of the University of London can enrol on this programme with a bursary of 10% off your programme fees. Information about potential sources of funding and scholarships is updated annually and, where available, is included on the programme web pages. More information can be found here.