Starweaver
Customer Relationship Management
Starweaver

Customer Relationship Management

11,932 already enrolled

Gain insight into a topic and learn the fundamentals.
4.6

(109 reviews)

Beginner level

Recommended experience

Flexible schedule
Approx. 9 hours
Learn at your own pace
97%
Most learners liked this course
Gain insight into a topic and learn the fundamentals.
4.6

(109 reviews)

Beginner level

Recommended experience

Flexible schedule
Approx. 9 hours
Learn at your own pace
97%
Most learners liked this course

What you'll learn

  • Learners will be able to assess the changing landscape of CRM, identifying key trends and future directions that can impact business strategies.

  • Learners will be able to create customer-focused plans that cater to diverse customer needs, enhancing satisfaction and building strong relationships

  • Students leverage data for valuable customer insights, enhancing satisfaction and effective relationship management.

  • Students apply CRM principles for customer segmentation, loyalty programs, optimized sales, driving retention, and enhancing business performance.

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

7 quizzes, 2 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

There is 1 module in this course

Customer Relationship Management (CRM) is a comprehensive course designed to empower sales and marketing professionals, customer service representatives, business owners, CRM specialists, managers, analysts, product managers, IT professionals, and business/marketing students with the skills and insights needed to excel in today's competitive business landscape. This three-stage course progresses from fundamental principles to advanced strategies, guiding learners through the realms of data-driven decision-making, customer segmentation, and loyalty programs.

What's included

27 videos2 readings7 quizzes2 assignments

Instructor

Instructor ratings
4.7 (39 ratings)
Julian Jenkins
Starweaver
3 Courses23,137 learners

Offered by

Starweaver

Recommended if you're interested in Business Essentials

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

Learner reviews

Showing 3 of 109

4.6

109 reviews

  • 5 stars

    70.86%

  • 4 stars

    22.04%

  • 3 stars

    3.14%

  • 2 stars

    2.36%

  • 1 star

    1.57%

JR
5

Reviewed on May 8, 2024

CE
5

Reviewed on Oct 18, 2023

RN
5

Reviewed on Aug 12, 2024

New to Business Essentials? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions