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Back to Successful Negotiation: Essential Strategies and Skills

Learner Reviews & Feedback for Successful Negotiation: Essential Strategies and Skills by University of Michigan

17,978 ratings

About the Course

We all negotiate on a daily basis. On a personal level, we negotiate with friends, family, landlords, car sellers and employers, among others. Negotiation is also the key to business success. No business can survive without profitable contracts. Within a company, negotiation skills can lead to your career advancement. I hope that you will join the hundreds of thousands of learners who have made “Successful Negotiation” one of the most popular and highly-rated MOOCs worldwide. In the course, you’ll learn about and practice the four steps to a successful negotiation: (1) Prepare: Plan Your Negotiation Strategy (2) Negotiate: Use Key Tactics for Success (3) Close: Create a Contract (4) Perform and Evaluate: The End Game To successfully complete this course and improve your ability to negotiate, you’ll need to do the following: (1) Watch the short videos (ranging from 5 to 20 minutes). The videos are interactive and they include questions to test your understanding of negotiation strategy and skills. You can speed up or slow down videos to match your preferred pace for listening. Depending on your schedule, you can watch the videos over a few weeks or you can binge watch them. A learner who binge-watched the course concluded that “It’s as good as Breaking Bad.” Another learner compared the course to “House of Cards.” Both shows contain interesting examples of complex negotiations! (2) Test your negotiation skills by completing the negotiation in Module 6. You can negotiate with a local friend or use Discussions to find a partner from another part of the world. Your negotiation partner will give you feedback on your negotiation skills. To assist you with your negotiations, I have developed several free negotiating planning tools that are related to the course. These tools and a free app are available at (3) Take the final exam. To successfully complete the course, you must answer 80% of the questions correctly. The exam is a Mastery Exam, which means that you can take it as many times as you want until you master the material. Course Certificate You have the option of earning a Course Certificate. A Certificate provides formal recognition of your achievements in the course and includes the University of Michigan logo. Learn more about Certificates at: This course is also available in Spanish and Portuguese. To join the fully translated Spanish version, visit this page: To join the fully translated Portuguese version, visit this page: Subtitles for the videos are available in English, Ukrainian, Chinese (Simplified), Portuguese (Brazilian), Spanish Created by: University of Michigan The course logo composite is shared with a Creative Commons CC BY-SA ( license, and was created using images provided courtesy of Flazingo Photos ( and K2 Space (

Top reviews


Mar 8, 2017

Probably the best course videos Ive come across. Professor George I believe is an amazing teacher...the way he gets the concept across to students by simple and constant examples is worth mentioning..


Oct 14, 2021

Dr. Siedel is adorable. I feel more confident and meanwhile more thoughtful for negotiating after this course. I bargained on many personal and business purchases, positions, etc. highly recommended.

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626 - 650 of 4,227 Reviews for Successful Negotiation: Essential Strategies and Skills

By Daniele S

Sep 8, 2015

Great teacher, wonderfull content and examples.

Thank you very much professor Siedel

Only one improving point: the videos were often working badly (no audio or breaking the upload)

By Mohammed M

Sep 20, 2022

Perfect course overall. The instructor teaches in a very nice and easy to understand way. Definitely recommend this course to people looking to take the next step in the carrer

By Tan L H

Jun 12, 2022

Easy to understand even for someone like me have no background knowledge of negotiation whatsoever.

I really like the humor presented by Prof. George Sidel throughout the course.

By Maria O

Aug 2, 2020

The course has an excellent and challenging structure, which definitely helps to achieve great results in a wide range of areas. I strongly recommend to enroll for it.

Good luck!

By Raghuraman

Jan 27, 2020

Great course with lectures suitable for beginners and with a well-structured course plan. also a big thanks to Prof. George Siedel for his excellent contribution to this course.

By Simy R

Apr 10, 2019

Professor George Siedel is extremely knowledgeable. I learned a lot from attending this course. If negotiation is part of anything you do, I highly recommend taking this course!

By Ivo H

Oct 17, 2017

I had a lot of fun watching the classes and reading his book. The quality of the classes has certainly surprised me in a positive way. It worths the (small) investment demanded!

By Ronaldo L d S

May 29, 2017

A very informative and productive course. It made me view negotiations strategy along with the aspects involved from a different perspective. I definitely recommend this course.

By Ruta S

Oct 17, 2015

Excellent course. The instructor experience is invaluable. The knowledge gained from this course will be very usefull in my personal life and at work. Highly recommended course!

By Rachel Q

Jan 7, 2023

Very great teacher and course. You will learn a lot from this course. The professor is also good and give examples that can help you to understand some terms. Thank you so much

By Marinella B

Aug 31, 2021

Very informative and interesting. I learned a lot in a short span of time and felt a stronger connection to the professor than I normally do (would) with other online courses.

By Barbara C

Jun 5, 2020

This course was very challenging and enlightening. I will definitely use some of the tools I learned from this course. I am happy to have expanded my knowledge on negotiating.

By Mauro P G

Dec 15, 2019

The course has a good dynamic and is very useful shows all steps of a negotiation from the preparation to how to close a contract. Best part is the Psychological tools and ADR.

By Dr M G

Sep 25, 2019

This is really a very knowledgeable course with lots of examples and easy language, it helped me in understanding lots of negotiation skills with flexible timings. Thanks a lot

By George K

Jan 14, 2018

Totally, a lot of useful info regarding the negotiation's field. We all think we are good negotiators, but you will change your mind after this course. Definetely recommend it!

By Yeniret F B

May 16, 2017

Excelente curso, recomendado ya que te da las herramientas para lograr tus metas en una negociación; ganar es importante pero también que la otra parte sienta que tambien gano.

By Rose O

Mar 30, 2017

Excellent Course for anyone who wants a clearer understanding of Negotiations - great examples used, lecturer is easily understood, and the topics covered are very interesting.

By Anthony K

Nov 11, 2016

This has been one of the most fantastic journeys in my (upper) education! Excellent teaching, great contents, definitely valuable for anyone involved in business relationships.

By Betty T

Oct 1, 2016

Great course. A range of topics are presented in a succinct way. Professor's relaxed and conversational style was easy to understand his examples made the concepts relatable.

By Shubham S

Feb 17, 2016

A very detailed course , effective to develop one's negotiation skills , also focuses on the concepts (for example: mediation) relevant in current/future time,really satisfied.

By George F

Aug 28, 2015

Very useful course! Decided to take it on my spare time after graduating, it definitely has a very broad application. It will definitely come in handy in the future! Thank you!

By Abhishek G

May 30, 2022

i found the class very intresting . using several examples to make the topic easy and teacher was friendly . looking forward to more courses like these in coming days . thanks

By Ahmet

Aug 2, 2021

I have found it very useful for myself as it was directly related to my profession. I advise everybody to take this course, which will be valuable also in their personal life.

By Pietro T

Mar 24, 2021

It's a very interesting course, to understand all the rational and emotional elements that any negotiation relies.

Strongly indicated for long Time business professional also!


Jul 11, 2020

Excelente conteúdo, foi além de minhas expectativas, além de abordar sobre ferramentas de negociação, apresenta questões éticas e contratuais, com exemplos reais do cotidiano.