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Learner Reviews & Feedback for Digital Product Management: Modern Fundamentals by University of Virginia

4.7
stars
2,754 ratings
827 reviews

About the Course

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

Top reviews

LK
Jun 24, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

RA
Feb 15, 2020

The course delievers a lot of knowledge, strategy and tools for product managers. You will finish the course with many ideas and tools to implement and have more success in your company. Great course!

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501 - 525 of 825 Reviews for Digital Product Management: Modern Fundamentals

By Max-Elie S

Mar 6, 2018

great overview of the fundamentals of project management

By Anirban D

Sep 6, 2020

Great Concepts and going deep into every minute details

By Deniz G

May 15, 2020

Great tips and advice from very capable PMs and others.

By Faizan A

Sep 28, 2019

A lot of great material packed into this short course.

By Michael A

Feb 11, 2019

Well detailed, structured and insightful. Thanks Alex!

By Armaan A

May 17, 2020

Great course. Easy to follow packed with information.

By Cheneka J

Jan 4, 2020

This was very helpful course, I have learned so much.

By Evan K

Jul 25, 2019

Well laid out an informative course. Truly excellent!

By Ankur B

Jun 5, 2019

It is a great course for some starting with products.

By Semyon F

Sep 4, 2020

Lack of cases but a lot of useful theory, thank you!

By Alexander T

Apr 7, 2020

It was a really cool course :) I enjoyed the format!

By Vivek v

May 31, 2020

great teaching, wonderful course, great work done .

By Carl-Axel D

Nov 10, 2019

Engaging, fun. Broad curriculum. Helpful, pragmatic

By Mia B

Jul 28, 2019

Great course. Love the instructor's teaching style.

By amal m

Nov 11, 2020

Very clear and comprehensive. It was fun to learn!

By Shrangesh R

Jul 22, 2020

It's good opportunity to us, thank you coursera ☺️

By Rafael M

May 9, 2020

Awesome course! Looking forward to the next ones!

By Irina D

Aug 19, 2020

Brilliant, well structured, very helpful course.

By Bernd D H

May 18, 2020

Really great course with awesome practical tips!

By ADITYA A

Jul 8, 2020

Learned a lot. Great Course. Thank you so much.

By Johan S

Jul 7, 2020

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By rajamanohar p

Jun 15, 2020

Concepts are explained with real good examples.

By Alexey T

Apr 5, 2019

Just amazing!

I am impressed. Clever and useful.

By Rakesh S

Nov 12, 2018

This is simply a Great course. Thank you, Alex.

By Luis F V T

Sep 6, 2020

It was very helpful and practical! Thanks Alex