Great course.Coursera provides wonderful opportunity for analytics learners through the course.Well designed course packed with assignments.Just Loved every lessons of the course.Thank you Coursera.☺
This was a good and challenging course. It really gave me the basic foundations of marketing.\n\nIt challenged me to think and I enjoyed the projects that were incorporated to give hands on training.
By Kelly L A•
This teacher is not very good explaining.. besides.. he goes pretty fast
The first lessons were really good then the quality went down.
By Avinash R I•
Felt that the course is too basic. Should have more details.
By Fred Z•
It has great content.
A good investment of your time.
By Deb J R•
Should have been more practical in terms of hands-on
By Md. R N B•
less relation between course content and Quiz
By ASIF S•
a bit complicated after 3 week onwards
By Wong M W•
Interesting, and helpful.
By mohsen y•
Not bad by the now
By Ajay K K•
It was good
By sudhira p•
By Angela P•
The professor's joke about the vegetables and squashes are very bad jokes and becomes very annoying as the class goes one. The numbers are old and should be updated. The content is very light and the application exercises are not very applicable in real life. Peer-reviews are so subjective... But i learned a few things, so not all bad I guess
The course introduction shows that the course is based on data analytics but you need to pass some weeks to get the analytic parts. it doesn't meet my requirements and not the same as was introduced. The contents different from the quiz and every try makes the quiz questions change. That mean I never know what the correct answer was.
By Hamesuda M•
I feel like points the instructor talking are not well-organized. It's hard to follow and sometimes it's just full of reading (from what he already wrote down).
The principles I'm sure are highly useful, but it's poorly explained and hard to follow.
By András K•
Typical university course: low level of practical understanding or usability.
By Bernard, P L P•
Lecturer was not very clear and made the experience not as easy as it should
By Lidija Z•
I dont dowloand my certificate complete please help me
By Shriti s•
It could have been better with more important topics
By Jazl K•
last week very bad class no proper explanations
By Ubald B•
Was expecting more analytics content.
By Jaydip P•
The course content is average.
Difficult to follow.
By Hanieh S O•
In the business worlds, we should be updated and of course the courses or books older than 5 years must be remade in order to have sufficient efficiency. Sorry but I found it really basic. Maybe it was a great course at the time but now this type of general information could be found anywhere in the web.
The title does not match with what we call analytics today, with all these big data in marketing and what digital business plans has brought for marketers to be analyzed, perhaps it could be renamed. In my opinion the course in presenting general information about marketing basics but not marketing analytics in 2021.
By Surendra M•
That portion of CLV in week 3. I don't know how he calculated the 5 years CLV and then how he wrongly derives the formula of CLV for credit users. He himself told in the video that he is not good in maths, I didn't complete that course after that much confusion.