Growing your presence on Facebook requires a data-driven approach, strategic monetization, and a professional content portfolio. In this course, you’ll learn how to analyze content performance, optimize your strategy using Facebook insights, and explore monetization opportunities to generate revenue.
Facebook Optimization: Grow Your Presence
Facebook Optimization: Grow Your Presence
Instructor: Nina Ottaviano
Access provided by Tallinn University of Technology
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
2 hours to complete
Flexible schedule
Learn at your own pace
What you'll learn
Optimize your Facebook page for steady growth
Skills you'll gain
- Performance Measurement
- Analytics
- Online Advertising
- Business Analytics
- Revenue Management
- Social Media Strategy
- Social Media Marketing
- Content Strategy
- Content Performance Analysis
- Social Media Management
- Scalability
- Brand Marketing
- Marketing Analytics
- Key Performance Indicators (KPIs)
- Data-Driven Decision-Making
Details to know
Shareable certificate
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Taught in English
Recently updated!
June 2025
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There is 1 module in this course
Growing your presence on Facebook requires a data-driven approach, strategic monetization, and a professional content portfolio. In this module, you’ll learn how to analyze content performance, optimize your strategy using Facebook insights, and explore monetization opportunities to generate revenue. You’ll start by diving into Facebook analytics, gaining the skills to track key performance metrics and refine your content based on real data. Then, you’ll explore monetization strategies, learning how to leverage Facebook’s revenue-generating features.
What's included
4 videos3 readings5 assignments1 plugin
Instructor
28 Courses16,489 learners
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