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    • Revenue Management

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    35 results for "revenue management"

    • ESSEC Business School

      ESSEC Business School

      The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

      Skills you'll gain: Human Computer Interaction, Finance, Product Marketing, Leadership and Management, Strategy and Operations, Design and Product, Market Research, Pricing, Strategy, Product Management, Entrepreneurship, User Research, Sales, Marketing, Research and Design, Budget Management, Market Segmentation

      4.6

      (931 reviews)

      Mixed · Course

    • ESSEC Business School

      ESSEC Business School

      Hotel Management: Distribution, Revenue and Demand Management

      Skills you'll gain: Accounting, Budget Management, Business Psychology, Communication, Design and Product, Entrepreneurship, Finance, Human Computer Interaction, Leadership and Management, Management Accounting, Market Research, Marketing, Organizational Development, Probability & Statistics, Product Management, Product Marketing, Research and Design, Sales, Strategy, Strategy and Operations, Studentized Residual, User Research

      4.6

      (1.8k reviews)

      Beginner · Specialization

    • ESSEC Business School

      ESSEC Business School

      Hôtel “De l'étoile” - a hotel in crisis?

      4.7

      (80 reviews)

      Mixed · Course

    • Rutgers the State University of New Jersey

      Rutgers the State University of New Jersey

      Inventory Analytics

      Skills you'll gain: Analysis, Supply Chain Systems, Data Analysis, Supply Chain and Logistics, Operations Management, Sales, Strategy and Operations, Leadership and Management, Inventory Management, Demand

      4.5

      (171 reviews)

      Beginner · Course

    • Free

      University of Maryland, College Park

      University of Maryland, College Park

      The Cycle: Management of Successful Arts and Cultural Organizations

      Skills you'll gain: Communication, Leadership and Management, Entrepreneurship, Strategy and Operations, Strategy, Sales, Marketing, Research and Design, Strategic Planning

      4.8

      (556 reviews)

      Beginner · Course

    • ESSEC Business School

      ESSEC Business School

      Demand management: Breaking down today’s commercial silos

      Skills you'll gain: Communication, Human Computer Interaction, Design and Product, Business Psychology, Accounting, User Research, Sales, Market Research, Leadership and Management, Finance, Probability & Statistics, Organizational Development, Marketing, Budget Management, Research and Design, Management Accounting, Entrepreneurship

      4.8

      (324 reviews)

      Mixed · Course

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      Coursera Project Network

      Coursera Project Network

      Predict Sales Revenue with scikit-learn

      Skills you'll gain: Other Programming Languages, Exploratory Data Analysis, Statistical Programming, General Statistics, Python Programming, Computer Programming, Algebra, Big Data, Data Analysis, Mathematics, Machine Learning Algorithms, Regression, Machine Learning, Theoretical Computer Science, Business Analysis, Probability & Statistics, Applied Machine Learning, Financial Analysis, Data Management

      4.5

      (224 reviews)

      Beginner · Guided Project

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      Duke University

      Duke University

      Increasing Real Estate Management Profits: Harnessing Data Analytics

      Skills you'll gain: Statistical Programming, Data Analysis, Analysis, Databases, Critical Thinking, Data Visualization, Leadership and Management, Computational Logic, Mathematics, Mathematical Theory & Analysis, Algebra, Computer Programming, Data Analysis Software, Communication, Problem Solving, Strategy and Operations, Research and Design, Software, Data Visualization Software, Data Management, Entrepreneurship, Computer Programming Tools, Business Communication, Spreadsheet Software, Theoretical Computer Science, Tableau Software, Exploratory Data Analysis, Regression, Probability & Statistics

      4.7

      (235 reviews)

      Mixed · Course

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      Salesforce

      Salesforce

      Salesforce Sales Operations

      Skills you'll gain: B2B Sales, Business Analysis, Business Psychology, Customer Relationship Management, Entrepreneurship, Finance, Leadership and Management, Market Analysis, Marketing, Networking Hardware, Operations Management, Organizational Development, Project Management, Prospecting and Qualification, Sales, Salesforce, Strategy, Strategy and Operations

      4.6

      (413 reviews)

      Beginner · Professional Certificate

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      University of Pennsylvania

      University of Pennsylvania

      Intellectual Property Law

      Skills you'll gain: .Properties, Accounting, Brand Management, Business Psychology, Entrepreneurship, Finance, Intellectual Property, Interest, Investment Management, Marketing

      4.8

      (968 reviews)

      Intermediate · Specialization

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      HEC Paris

      HEC Paris

      Business Model Innovation

      Skills you'll gain: Advertising, Leadership and Management, Strategy and Operations, Communication, Business Development, Strategy, Entrepreneurship, Business Transformation, Innovation, Modeling, Marketing, Research and Design, Business Strategy, Business Analysis, Sales

      4.7

      (445 reviews)

      Mixed · Course

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      University of Virginia

      University of Virginia

      Market and Competition in Pricing Strategy

      Skills you'll gain: Strategy and Operations, Product Marketing, Product Management, Sales, Strategy, Market Research, Entrepreneurship, Leadership and Management, Design and Product, Marketing, Research and Design

      4.8

      (212 reviews)

      Beginner · Course

    Searches related to revenue management

    the fundamentals of revenue management: the cornerstone of revenue strategy
    hotel management: distribution, revenue and demand management
    123

    In summary, here are 10 of our most popular revenue management courses

    • The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy: ESSEC Business School
    • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
    • Hôtel “De l'étoile” - a hotel in crisis?: ESSEC Business School
    • Inventory Analytics: Rutgers the State University of New Jersey
    • The Cycle: Management of Successful Arts and Cultural Organizations: University of Maryland, College Park
    • Demand management: Breaking down today’s commercial silos: ESSEC Business School
    • Predict Sales Revenue with scikit-learn: Coursera Project Network
    • Increasing Real Estate Management Profits: Harnessing Data Analytics: Duke University
    • Salesforce Sales Operations: Salesforce
    • Intellectual Property Law: University of Pennsylvania

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Revenue Management

    • Revenue management is the process of maximizing business revenues by using data to set optimal pricing and product offerings for specific customers at a specific time. This field was pioneered by airlines in the 1970s to set ticket prices based on demand forecasting, and was subsequently adopted by hotels, car rental companies, television advertising sales, and many other industries. Revenue management has proven to be a particularly important and effective strategy for businesses with fixed costs and capacity selling a disposable or perishable product in a competitive marketplace.

      The wealth of data available in today’s digital era has created more opportunities than ever to harness the power of revenue management. With in-depth data on consumer online shopping behavior, competitor pricing, and other customer analytics and marketing analytics, companies can use sophisticated market segmentation analysis techniques to identify which types of consumers should be targeted with which products and prices. Similarly, data for demand forecasting and operations research have become more granular than ever, allowing for more accurate predictive analytics to further optimize pricing and inventory management.‎

    • An understanding of revenue management can be an asset for careers in many competitive industries sharing the characteristics of fixed costs and capacity and disposable or perishable products. It has long been particularly important in the hospitality and travel industries, making expertise in this field particularly relevant for careers in hotel management or airline business analysis. Expertise in this field is even more valuable today given the challenges stemming from COVID-19, which has increased the importance of running these businesses efficiently and maximizing revenues.

      According to the Bureau of Labor Statistics, lodging and hotel managers earned a median annual salary of $54,430 per year as of 2019. While much of this work is concerned with managing guest services, staffing, cleaning, and facilities operations, hotel management professionals are also responsible for setting room rates. Although careers in this field can begin with only a high school degree, degrees in hotel management - often including skills in revenue management - are often required for full-service hotel chains.‎

    • Yes, absolutely. Online courses and Specializations offered by Coursera can help you learn about revenue management as well as related topics such as operations management and customer analytics. These courses are offered by top-ranked universities such as Rutgers the State University of New Jersey and University of Pennsylvania, ensuring you won’t sacrifice the quality of your education to learn remotely. You can even take courses or a full Specialization in hotel management from ESSEC Business School, giving you the opportunity to maximize your prospects in this industry.‎

    • Learning revenue management requires someone to already have a core understanding of financial principles, cloud-based technology, and supply and demand in economics. You should have analytical decision-making capabilities too. If you have experience in the hotel industry, revenue management will make more sense for you, as small and large hotel companies use revenue management techniques to help segment, forecast, and price rooms across hotel properties. Understanding how to book the right guest at the right time at the right price lies at the core of learning revenue management.‎

    • The people who work in revenue management are often senior hospitality company or travel company professionals. These people have either graduated with hospitality or business degrees and may have already worked in business administration and transferred over to the hotel industry. Techniques of revenue management are used in time-sensitive purchasing decisions, such as when consumers are paying for hotels, airplane tickets, and rental cars, for instance. These revenue management professionals are focused, detail-oriented, computer literate, and help to provide a baseline for travel companies to optimize rates. So having a good grasp of finance, operations, and management principles is important in this role.‎

    • You might know if learning revenue management is right for you if you enjoy using data analysis and computer software to pinpoint certain price points for valuable hotel rooms, travel flights, and rental cars. If you enjoy the basics of algebra, calculus, and statistical modeling, you may have the right set of skills that would work well in revenue management. Finally, revenue management might be right for you if you are the type of person who can see the big picture and make adjustments along the way when obstacles and challenges come up.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.
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