This course provides practical strategies for building and managing business relationships that drive growth and long-term success. Learners will explore techniques to identify high-potential clients, stakeholders, and partners, segment target markets, and apply proactive networking strategies. Emphasis is placed on trust-building, active listening, and empathy as core skills for strengthening professional relationships and fostering client loyalty.



Relationship Management and Business Development


Instructors: Hector Sandoval
Access provided by Koç University
19,689 already enrolled
(178 reviews)
Recommended experience
What you'll learn
Implement effective strategies to identify and cultivate relationships with clients, stakeholders, and business partners.
Apply techniques for segmenting target markets and utilizing proactive networking approaches to identify potential relationship opportunities.
Build rapport and engage in effective communication within a business context, emphasizing trust, credibility, and strong connections.
Leverage relationships to create business opportunities through a client-centric approach, and upselling, and nurturing long-term partnerships.
Skills you'll gain
Details to know

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There is 1 module in this course
In this course, you’ll learn how to build and manage professional relationships that drive business development and long-term growth. You’ll focus on key strategies for identifying and cultivating connections with clients, stakeholders, and partners—developing skills in networking, rapport building, and effective communication in a business context. Through expert-led lessons, practical examples, real-world scenarios, and actionable tools, you’ll gain the confidence and insight to turn relationships into opportunities and become a trusted relationship-builder within your organization.
What's included
21 videos3 readings6 assignments
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178 reviews
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- 3 stars
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Reviewed on Feb 13, 2024
It was great having this course with Mr. Hector, especially the way videos and examples used and were repeated differently in a way that made the information received will be lasting in my mind.
Reviewed on Aug 27, 2024
Really good course content as it captivates the basic essence of relationship management and business development.
Reviewed on Jun 26, 2024
This course has embedded the key skills required for one to practice when building relationships and managing them. I have benefited immensely.
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