- Customer Insights
- Return On Investment
- Data Analysis
- Sales Process
- Marketing
- Marketing Budgets
- A/B Testing
- Marketing Strategies
- Marketing Analytics
- Marketing Effectiveness
- Forecasting
- Regression Analysis
Data Analytics Methods for Marketing
Completed by DMYTRO FOKIN
December 29, 2022
12 hours (approximately)
DMYTRO FOKIN's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
