Digital Marketing: Customer
Completed by Ammar Bin Sarwar
August 11, 2020
12 hours (approximately)
Ammar Bin Sarwar's account is verified. Coursera certifies their successful completion of Digital Marketing: Customer
What you will learn
Understand how digital technologies, data, and consumer behavior jointly shape modern marketing strategy
Learn to design content that is discoverable, shareable, and optimized for both humans and algorithms
Analyze the role of influencers, communities, and creators in building brand authenticity and trust
Examine how artificial intelligence transforms customer experience, personalization, and service delivery
Skills you will gain
- Category: Data Analysis
- Category: Data Collection
- Category: Marketing Analytics
- Category: Generative AI
- Category: Digital Marketing
- Category: Analytics
- Category: Integrated Marketing Communications
- Category: MarTech
- Category: Customer experience strategy (CX)
- Category: Data Visualization
- Category: Digital Advertising
- Category: Content Marketing
