Digital Marketing: Customer
Completed by ASLI ISILDAR
October 14, 2020
12 hours (approximately)
ASLI ISILDAR's account is verified. Coursera certifies their successful completion of Digital Marketing: Customer
What you will learn
Understand how digital technologies, data, and consumer behavior jointly shape modern marketing strategy
Learn to design content that is discoverable, shareable, and optimized for both humans and algorithms
Analyze the role of influencers, communities, and creators in building brand authenticity and trust
Examine how artificial intelligence transforms customer experience, personalization, and service delivery
Skills you will gain
- Category: Customer Insights
- Category: MarTech
- Category: Digital Marketing
- Category: Marketing Strategy and Techniques
- Category: Data Visualization
- Category: Integrated Marketing Communications
- Category: Customer experience strategy (CX)
- Category: Marketing Analytics
- Category: AI Personalization
- Category: Data Collection
- Category: Consumer Behaviour
- Category: Data Analysis
