Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management
Intermediate · Guided Project · Less Than 2 Hours
Skills you'll gain: Blockchain, Business Analysis, Emerging Technologies, Solution Design, Entrepreneurship, Market Opportunities, Case Studies, Market Analysis, Competitive Analysis, Business Modeling, Proposal Development, Value Propositions, Target Audience, Presentations
Intermediate · Course · 1 - 3 Months

University of Huddersfield
Skills you'll gain: Business Strategy, Strategic Planning, Strategic Leadership, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Business Planning, Competitive Analysis, Business Management, Market Analysis, Innovation, Critical Thinking and Problem Solving, Business Analysis, Risk Analysis, Business Process Improvement, Analysis, Case Studies
Beginner · Course · 1 - 4 Weeks

Knowledge Accelerators
Skills you'll gain: Data Presentation, Pivot Tables And Charts, Data Entry, Productivity Software, Microsoft 365, Organizational Skills, Business Intelligence, Data Management, Data Manipulation, Record Keeping, Business Analytics, Productivity, Data Science, Customer Data Management, Financial Analysis, Project Management, Event Planning, Marketing Planning
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Precision Medicine, Clinical Trials, Data Analysis, Data-Driven Decision-Making, Analytics, Data Science, Strategic Decision-Making, Root Cause Analysis, Random Forest Algorithm, Treatment Planning, Personalized Service, A/B Testing, Machine Learning, Online Advertising
Intermediate · Course · 1 - 3 Months

Packt
Skills you'll gain: Information Architecture, User Experience Design, Persona (User Experience), Usability Testing, Interviewing Skills, Wireframing, Content Creation, Storytelling
Intermediate · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Sales Process, Target Audience, Sales Pipelines, Sales, Lead Generation, Customer Analysis, Email Automation, Prioritization, Customer Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Process Flow Diagrams, Process Mapping, Target Audience, Data Visualization, Content Creation, User Accounts, Business Process, Graphic Design, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Wireframing, Persona (User Experience), User Experience Design, User Centered Design, Usability, UI/UX Research, User Research, Prototyping, Interactive Design, Design, User Flows, Mockups, Ideation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Instagram, Canva (Software), Animations, Creative Design, Video Editing, Content Creation, Video Production
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Salesforce Development, Salesforce, Artificial Intelligence, Responsible AI, AI Personalization, Data Quality, Predictive Modeling, Data Management, ChatGPT, Customer Relationship Management, Generative AI, Data Cleansing, Customer Engagement
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Facebook, Social Media, Social Media Management, Online Advertising, Professional Networking
Beginner · Guided Project · Less Than 2 Hours