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Il y a 3 modules dans ce cours
Accelerate your ability to qualify, nurture, and progress high-quality leads through sophisticated, regionally adaptive pipeline management. Deep-dive into best-in-class methods for identifying buyer intent, leveraging data analytics, and orchestrating multi-threaded sales approaches relevant to B2B and B2C. Unpack negotiation nuances, solve for long sales cycles, and use behavioral analytics and microlearning to ensure your team is always ahead of changing market and buyer trends.
Accelerate your sales outcomes by mastering modern lead qualification at scale. This module empowers you to interpret key buyer behaviors, integrate AI-powered scoring models, and align sales with marketing for a high-converting pipeline. You’ll unlock the tools to evaluate lead quality, respond in real time to intent data, and customize approaches for each market or industry. By the end, you’ll move with confidence through complex sales environments—prioritizing the right opportunities and building momentum toward rapid, sustained growth.
Inclus
9 vidéos1 lecture3 devoirs
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9 vidéos•Total 15 minutes
Welcome to Advanced Lead Qualification and Pipeline Management•3 minutes
Lead Qualification & Intent Analytics•1 minute
Implement AI-Enabled Lead Scoring to Prioritize Pipeline Actions•2 minutes
Evaluate Buyer Intent Signals from Digital Engagement Metrics•1 minute
Customize Scoring Criteria for Regional Business Conditions and Industries•2 minutes
Engage Multiple Decision-Makers with Multi-Threaded Selling•2 minutes
Navigate Gatekeepers and Buying Committees in Distributed Organizations•1 minute
Map and Track Buying Journeys for Mid- to Enterprise-Level Deals•2 minutes
From Analysis to Progression•2 minutes
1 lecture•Total 10 minutes
Action Story: Saving a Crowded Pipeline Before the Quarter Slips•10 minutes
3 devoirs•Total 46 minutes
Lead Qualification & Intent Analytics•26 minutes
Data-Driven Lead Scoring•10 minutes
Qualifying Complex Buying Groups•10 minutes
Pipeline Prioritization and Progression
Module 2•1 heure à terminer
Détails du module
Develop actionable skills for pipeline management, including deal prioritization, identifying bottlenecks, and progressing opportunities through systematic follow-ups and stakeholder engagement. Learn to blend CRM hygiene with advanced reporting for data-driven sales strategy optimization.
Inclus
10 vidéos1 lecture1 devoir
Afficher les informations sur le contenu du module
10 vidéos•Total 18 minutes
Pipeline Prioritization and Progression-Introduction•1 minute
Diagnose Pipeline Bottlenecks with Sales Metrics and Reporting Tools•2 minutes
Prioritize Deals Based on Win Probability, Deal Size, and Urgency•2 minutes
Create and Execute High-Impact Follow-Up Sequences for Stalled Opportunities•1 minute
Expert Insights: Scaling Results and Continuous Development•3 minutes
Harmonize Sales, Marketing, and Product Teams for Prospect Journey Alignment•1 minute
Utilize Sales Enablement Content to Address Objections Across Regions•1 minute
Conduct Effective Pipeline Review Meetings Using Data Visualizations•2 minutes
Expert Insights: Sales•3 minutes
Expert Insights: Core Sales Operations and Performance•2 minutes
1 lecture•Total 10 minutes
Action Story: Unclogging a Pipeline That Looked Busy but Wasn’t Moving•10 minutes
1 devoir•Total 26 minutes
Pipeline Prioritization and Progression•26 minutes
Negotiation, Closing, and Account Transition
Module 3•1 heure à terminer
Détails du module
Move deals to close with adaptive negotiation, tailored account transitions, and buyer-centric closing techniques. This module emphasizes strategies for navigating price sensitivity, deploying ROI-based selling, and building long-term relationships that drive referrals and expansion opportunities.
Inclus
8 vidéos2 lectures2 devoirs
Afficher les informations sur le contenu du module
8 vidéos•Total 13 minutes
Negotiation, Closing, and Account Transition•1 minute
Apply Adaptive Negotiation Strategies in High-Bargain Regions (India, Latin US)•2 minutes
Structure Value-Focused Proposals for Budget-Constrained Buyers•2 minutes
Build Confidence and Resilience in Challenging Close Scenarios•2 minutes
Execute Handover and Onboarding Processes to Ensure Early Customer Success•2 minutes
Design Referral and Loyalty Programs Rooted in Trust-Based Relationships•1 minute
Monitor Post-Sale Satisfaction for Retention and Upsell Potential•2 minutes
End of Course•2 minutes
2 lectures•Total 20 minutes
Action Story: Holding the Deal Together When Price Becomes the Battlefield•10 minutes
Action Story: Preventing a Closed Deal from Becoming a Churn Risk•10 minutes
2 devoirs•Total 36 minutes
Negotiation, Closing, and Account Transition•26 minutes
Negotiating in Multi-Cultural and Price-Sensitive Markets•10 minutes
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