Sales Methodologies Applicable to Enterprise Sales (Challenger, MEDDIC, SPIN Selling) is an intermediate-level course designed for B2B sales professionals, account executives, and sales leaders who operate in complex, high-stakes enterprise selling environments. In today’s market, transactional selling is no longer enough—winning enterprise deals requires a structured, consultative approach that aligns with how large organizations evaluate and purchase solutions.

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Expérience recommandée
Compétences que vous acquerrez
- Catégorie : Selling Techniques
- Catégorie : Specialized Sales
- Catégorie : Sales Strategy
- Catégorie : Sales
- Catégorie : Sales Process
- Catégorie : Sales Training
- Catégorie : Consultative Selling
- Catégorie : Enterprise Sales
- Catégorie : B2B Sales
- Catégorie : Stakeholder Engagement
- Catégorie : Prospecting and Qualification
- Catégorie : Stakeholder Management
- Catégorie : Influencing
Détails à connaître

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décembre 2025
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Il y a 3 modules dans ce cours
This lesson introduces learners to the importance of structured sales methodologies in enterprise contexts. Learners will explore the Challenger, MEDDIC, and SPIN frameworks at a high level, understand how buyer psychology drives complex B2B deals, and discover why adopting a methodology creates consistency and predictability in sales outcomes.
Inclus
3 vidéos2 lectures1 devoir
This lesson explores how effective opportunity qualification ensures that sales teams focus on the right deals. Learners will examine the MEDDIC framework in detail, breaking down each element (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, and Champion) and learning how it helps identify true opportunities and avoid wasted effort.
Inclus
2 vidéos1 lecture1 devoir
This lesson focuses on putting consultative techniques into practice. Learners will explore Challenger and SPIN methods for influencing decision-makers, discover how to frame customer challenges, and practice applying these techniques to move enterprise deals forward.
Inclus
3 vidéos1 lecture3 devoirs
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