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Bridging the Gap between Strategy Design and Delivery, Brightline Initiative

118 ratings
38 reviews

About this Course

Remember to get your voucher before starting the course to earn your Brightline™ Initiative certificate using this link: In today’s competitive business environment, organizations are facing unprecedented levels of change and disruption. Only 1 out of 10 executives based on a global survey admit that their organizations successfully deliver all of their strategic initiatives. This course will help you as a leader of your organization to bridge the costly and wasteful gap between strategy design and delivery. You will learn how external and internal factors impact the organizations’ capability to implement strategies. You will understand Brightline’s 10 Guiding Principles and see how these can help bridge the strategy-implementation gap based on real-world examples from the profit-, non-profit- and government sectors. We bring you interviews from global leaders and experts to share their experiences and examples in strategy implementation. You will also analyze a fictional case and create a strategic action plan following the Brightline’s 10 Guiding Principles. After completing this course, you will comprehend how the 10 Guiding Principles can address and resolve your organization’s challenges to successfully achieve its strategic goals....

Top reviews


Dec 05, 2018

One of the best course for any company working methodlogy and keep on focus on the certain key aspect. Brightline's 10 Guiding Principle is just amazing. All need to work on it.


Dec 06, 2018

Well laid out course. Detailed information very well complimented by the views from experts and the industry examples.

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37 Reviews

By Muazam Ali

Feb 11, 2019

four point five

By Daniele Cazzani

Feb 10, 2019


By Ramakrishnan Subramanian

Feb 09, 2019

A really good course - and excellent assignment at the end of it. It's a very good course. In terms of making this even better - i would suggest small assignments that will help you practice applying each principle as a suggested action in preparation for the final assignment.

By Michael Brockhaus

Jan 27, 2019

This is an extremely helpful class, great topics and examples - and very useful concepts

By Chi Fru Mcwright

Jan 24, 2019

I really enjoyed this course presentations. They were so well organised and simplified. Thanks to all the Brightline team and special mention to Dr Eduado


Jan 12, 2019

This course is the need of the hour for many organisations. Excellent concept, particularly the concept of 10 guiding principles. A Principle is like a magnetic compass which will always show the true north wherever a person goes on this earth. Similarly, these 10 guiding principles proposed by Brightline will transcend geography, culture and race. thank you Brightline !

By Owotemu Abel Eseoghene

Jan 08, 2019

An amazing expose on how to avoid the chasm that has turned most strategic endeavours into failed experiments...

By Mohd Rukhairy

Jan 08, 2019

As part of the Strategic Division at my organisation, I find this course very helpful in drilling down the concept of strategy design and implementation especially since I am from the creative background. Acquiring the knowledge on strategic thinking really helps me a lot to stay relevant with both my work and career. Highly recommended! (I've actually shared it with the whole organisation the moment I read about it on The Economist last year)

By Csaba Szunder

Jan 05, 2019

A great session, I just started with latest research and very applicable practical illustration to support theory.

Excellent learnings technics demonstrated to ensure efficient delivery of the content, a real pleasure!

By Alceu Fernandes Filho

Jan 03, 2019

Very good course, with some hands on that really makes you think and learn.