The foundation for this course lies with unique synergies between pioneering research, teaching, and social initiatives through the Subsistence Marketplaces Initiative. Unique to this approach is a bottom-up understanding of the intersection of poverty and the marketplace.
The goals of this course are to help you develop an understanding of marketplace activity in the radically different context of subsistence where much of humanity resides and survives, and for you to design solutions that can be implemented by individuals, businesses, and social enterprises through economically, ecologically, and socially sustainable products for subsistence marketplaces.
Subsistence Marketplaces
Offered By
Subsistence Marketplaces
University of Illinois at Urbana-Champaign
Syllabus - What you will learn from this course
Week
1Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
1 video (Total 2 min), 5 readings, 1 quiz
1 video
5 readings
Course Orientation10m
Syllabus10m
About the Discussion Forums10m
Updating Your Profile10m
Social Media10m
1 practice exercise
Orientation Quiz10m
Introduction to Subsistence Marketplaces Approach
In this module you will learn about the bottom-up approach to the study of subsistence marketplaces. The module will also discuss cognitive predilections engendered by low-income and low-literacy in subsistence marketplaces.
7 videos (Total 53 min), 3 readings, 5 quizzes
7 videos
Lesson 1-1.2 A Day in the Life of a Rural Homemaker7m
Lesson 1-1.3 A Day in the Life of a Family5m
Lesson 1-2.1 Thinking in Subsistence Marketplaces12m
Module 1 Live Session: January 18, 201410m
Module 1 Summary: June 16, 20142m
Module 1 Summary: January 20152m
3 readings
Module 1 Overview10m
Lesson 1-1 Readings10m
Lesson 1-2 Readings10m
3 practice exercises
Lesson 1-1 Practice Quiz4m
Lesson 1-2 Practice Quiz4m
Module 1 Quiz20m
Week
2Consumers and Entrepreneurs in Subsistence Marketplaces
In this module you will learn about emotions and coping behaviors in subsistence marketplaces. The module will also expose you to the life circumstances of consumers and entrepreneurs in subsistence marketplaces.
7 videos (Total 41 min), 3 readings, 5 quizzes
7 videos
Lesson 2-1.2 A Day in the Life of an Urban Homemaker5m
Lesson 2-2.1 Subsistence Consumers and Entrepreneurs9m
Lesson 2-2.2 A Day in the Life of an Urban Shopkeeper6m
Lesson 2-2.3 A Day in the Life of a Rural Shopkeeper7m
Module 2 Live Session: January 25, 20145m
Module 2 Summary: June 23, 20142m
3 readings
Module 2 Overview10m
Lesson 2-1 Readings10m
Lesson 2-2 Readings10m
3 practice exercises
Lesson 2-1 Practice Quiz4m
Lesson 2-2 Practice Quiz4m
Module 2 Quiz20m
Week
3Exchanges and Needs in Subsistence Marketplaces
In this module you will learn about unique aspects that characterize marketplace interactions between buyers and sellers in subsistence marketplaces. You will also learn about understanding needs and markets in subsistence marketplaces.
6 videos (Total 106 min), 4 readings, 5 quizzes
6 videos
Lesson 3-1.2 Shakti Rising52m
Lesson 3-2.1 Needs/Products, Relationships, and Markets in Subsistence Marketplaces11m
Lesson 3-2 Virtual Immersion Slideshow3m
Module 3 Live Session: February 1, 201426m
Module 3 Summary: June 30, 20141m
4 readings
Module 3 Overview10m
Lesson 3-1 Readings10m
Lesson 3-2 Readings10m
Lesson 3-2 Virtual Immersion Exercise: Instructions10m
3 practice exercises
Lesson 3-1 Practice Quiz4m
Lesson 3-2 Practice Quiz4m
Module 3 Quiz20m
Week
4Gaining Marketplaces Insights
In this module you will learn about gaining marketplace insights in subsistence marketplaces. You will also learn about environmental issues in subsistence marketplaces.
16 videos (Total 137 min), 3 readings, 5 quizzes
16 videos
Lesson 4-1.2 Rural Conversation and Observation14m
Lesson 4-1.3 Urban Conversation and Observation15m
Field Immersion Clip 16m
Field Immersion Clip 212m
Field Immersion Clip 33m
Field Immersion Clip 43m
Field Immersion Clip 53m
A Visit to Tribal Communities in Tanzania2m
A Rural Community in Argentina2m
A Day in the Life of an Artisan in Mendoza, Argentina3m
Lesson 4-2.1 Local Environments in Subsistence Marketplaces9m
Lesson 4-2.2 Environmental Issues in Urban Subsistence Marketplaces4m
Lesson 4-2.3 Environmental Issues in Rural Subsistence Marketplaces3m
Module 4 Live Session: February 8, 201429m
Module 4 Summary: July 7, 20146m
3 readings
Module 4 Overview10m
Lesson 4-1 Readings10m
Lesson 4-2 Readings10m
3 practice exercises
Lesson 4-1 Practice Quiz4m
Lesson 4-2 Practice Quiz4m
Module 4 Quiz20m
4.5
6 ReviewsTop Reviews
By NC•Oct 29th 2017
great learning, very useful for my PhD work, Thanks to Madhu Sir and whole team for designing such a comprehensive and timely course.
Instructor
Madhu Viswanathan
Diane and Steven N. Miller Professor in BusinessDepartment of Business Administration
About University of Illinois at Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Frequently Asked Questions
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
More questions? Visit the Learner Help Center.
Coursera provides universal access to the world’s best education,
partnering with top universities and organizations to offer courses online.
© 2018 Coursera Inc. All rights reserved.
