In today’s fast-paced product world, UX professionals looking to transition into product management need a clear and actionable roadmap. This course explores how UX skills directly align with product management roles, offering a guide to successfully navigate this career shift. Understanding the core responsibilities of a product manager and the key strategies to thrive in this field is crucial for anyone looking to make a successful transition.



Product Management For UX People

Instructor: Packt - Course Instructors
Access provided by General Mills
Recommended experience
What you'll learn
Clear insights into the role and responsibilities of product managers
Practical guidance for career transitions and skill development
Actionable strategies for collaboration and leadership growth
Skills you'll gain
- Go To Market Strategy
- Product Management
- Sprint Retrospectives
- Agile Methodology
- Product Strategy
- User Interface and User Experience (UI/UX) Design
- Product Design
- Product Planning
- A/B Testing
- Revenue Management
- Driving engagement
- Sprint Planning
- Stakeholder Management
- User Experience
- Market Analysis
- Product Testing
- UI/UX Strategy
- Marketing Analytics
- Product Roadmaps
- Product Lifecycle Management
Details to know

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11 assignments
November 2025
See how employees at top companies are mastering in-demand skills

There are 11 modules in this course
In this section, we separate product managers from project managers and product owners, explore how they create value, and review the backgrounds and traits shared by leading practitioners.
What's included
2 videos3 readings1 assignment
In this section, we explore motivations for becoming a product manager, break down a typical tech PM day, and assess whether your quantitative and broader skills truly fit the role.
What's included
1 video2 readings1 assignment
In this section, we map UX competencies to product management, differentiate daily PM versus design responsibilities, and practice structured decision frameworks enabling iterative, customer-centric solutions.
What's included
1 video5 readings1 assignment
In this section, we explore sprint cadences, shared Definition of Done, retrospective-driven improvements, and evidence-based estimation to align engineers, negotiate realistic timelines, and deliver high-quality features predictably.
What's included
1 video5 readings1 assignment
In this section, we learn about identifying and targeting specific markets. We also consider how to ensure a product fits a certain market, and how to prepare to take your product to market.
What's included
4 readings1 assignment
In this section, we embed instrumentation, implement SQL queries, and dissect AARRR funnels to pinpoint drop-offs, converting raw data into actionable insights that drive growth, engagement, and retention.
What's included
1 video1 reading1 assignment
In this section, we transform product assumptions into testable hypotheses, rank experiments by impact-versus-effort, and select appropriate designs-from concierge or fake-door to partial rollouts-while interpreting statistical significance for evidence-based decisions.
What's included
1 video5 readings1 assignment
In this section, we translate profit-loss insights into product moves, architect staged revenue models for scaling, and chart full lifecycle plans from launch through optimization to sunsetting.
What's included
1 video1 reading1 assignment
In this section, we analyze Product-UX overlaps, outline techniques to ease collaborative tension, align user value with strategic goals, and position hybrid designers within evolving cross-functional organizations.
What's included
1 video1 reading1 assignment
In this section, we build outcome-driven Now-Next-Later roadmaps, apply evidence-based prioritization frameworks, and practice diplomatically saying no to non-strategic requests, ensuring alignment with product strategy and measurable objectives.
What's included
1 video5 readings1 assignment
In this section, we learn to align information architecture, craft compelling internal pitches, and implement cross training that keeps your product team agile during evolving business demands.
What's included
1 video4 readings1 assignment
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