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Learner Reviews & Feedback for Marketing Analytics Foundation by Meta
1,808 ratings
About the Course
This course lays the foundation of marketing analytics. You’ll learn the basic principles of marketing, the role data analysis plays in digital marketing and how data is collected and managed.
By the end of this course you will be able to:
• Describe how marketers use data to inform campaign decisions
• Describe the basic principles of marketing
• Identify why data analysis matters in digital marketing
• Implement the Meta pixel to capture data used to track visitor activity on a website
• Explain how an API connects data captured offline to an online platform
• Describe common platforms for online data management and evaluation
• Navigate Google Analytics and Meta Ads Manager reports
• Explain the significance of the privacy regulations that govern the online marketing space
Regardless of your current marketing and analytics experience, this course will help you build a solid foundation for incorporating data into your marketing efforts.
Learners should have basic internet navigation skills and be eager to participate.
Top reviews
JI
Jul 8, 2022
This was by far the best online course that I have ever taken. It was very easy to understand, methodical and well put together. I learned so much on spare time. I can not wait for the next course.
MP
Jul 10, 2022
This course is really helpful if you are starting fresh as a Marketing Analytics domain. It's gives a very good picture about the methods and tools we need to know for marketing analysis.
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401 - 404 of 404 Reviews for Marketing Analytics Foundation
By Raj A M
•May 19, 2024
not much depth
By Swati A
•Nov 4, 2022
I HAVE NOT BEEN ABLE TO COMPLETE COURSE BECAUSE IN BETWEEN THE COURSE THEY ASKED ME TO PAY MORE
By Ali A
•Apr 20, 2024
i got an accent, i can't stand heavy accent
By Kirieiev O
•May 19, 2022
sorry, but nothing usefull