In "Engaging in Persuasive and Credible Communication", you will learn the key skill of persuasion, in the context of professional communication in a globalised world.
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Engaging in Persuasive and Credible Communication
This course is part of Effective Communication in the Globalised Workplace Specialization
Taught in English
Some content may not be translated
![Derrick Ng](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera-instructor-photos.s3.amazonaws.com/7b/eb6070754311e59280eb6dabeca4e6/Derrick.jpg?auto=format%2Ccompress&dpr=1&w=75&h=75&fit=crop)
Instructor: Derrick Ng
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Course
(320 reviews)
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7 quizzes
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(320 reviews)
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There are 3 modules in this course
In the first part, we will analyse and discuss theoretical concepts of both persuasion and credibility.
What's included
8 videos1 reading5 quizzes
In the second part, we will establish some basic rules of effective writing and examine how writing can be made more persuasive.
What's included
6 videos3 readings1 peer review
In the last part of the course, we will situate persuasive and credible writing in the larger context of a globalised world. We will tackle issues such as persuasion and credibility across cultures.
What's included
4 videos1 reading2 quizzes1 peer review
Instructor
![Derrick Ng](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera-instructor-photos.s3.amazonaws.com/7b/eb6070754311e59280eb6dabeca4e6/Derrick.jpg?auto=format%2Ccompress&dpr=1&w=75&h=75&fit=crop)
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