Attract and Engage Customers with Digital Marketing
Completed by KA LEUNG LOW
August 21, 2023
14 hours (approximately)
KA LEUNG LOW's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Search Engine Marketing
- Category: Pay Per Click Advertising
- Category: Target Audience
- Category: Web Analytics
- Category: Digital Marketing
- Category: Keyword Research
- Category: Advertising
- Category: Persona Development
- Category: Google Ads
- Category: Customer Engagement
- Category: Search Engine Optimization
- Category: Marketing Strategies
