Keller Williams

The Principles of Real Estate

Jay Papasan
Julia Lashay

Instructors: Jay Papasan

19,442 already enrolled

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
4.8

(64 reviews)

Beginner level

Recommended experience

Flexible schedule
Approx. 24 hours
Learn at your own pace
98%
Most learners liked this course
Gain insight into a topic and learn the fundamentals.
4.8

(64 reviews)

Beginner level

Recommended experience

Flexible schedule
Approx. 24 hours
Learn at your own pace
98%
Most learners liked this course

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

21 assignments

Taught in English

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This course is part of the Keller Williams Real Estate Agent Professional Certificate
When you enroll in this course, you'll also be enrolled in this Professional Certificate.
  • Learn new concepts from industry experts
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There are 7 modules in this course

Welcome to The Job of a Real Estate Agent, the first module of Principles of Real Estate. This module will establish your baseline for the overall roles and responsibilities of a real estate agent. You will begin to reflect on why this career path sparks an interest for you.

What's included

17 videos8 readings4 assignments2 discussion prompts

Welcome to How Real Estate Agents Get Paid, the second module of Principles of Real Estate. In this module, you will learn how you will receive a paycheck as a real estate agent. Real Estate is a commission-based job where you are rewarded monetarily through the services you provide buyers and sellers. You will learn about commissions and different factors that have the potential to impact the commission you can receive. You will also begin to dial in your personal potential earning goals and connect it back to the goal setting you did in the first module, The Job of a Real Estate Agent.

What's included

13 videos7 readings3 assignments1 discussion prompt

Welcome to A Day in the Life of a Real Estate Agent, the third module of The Principles of Real Estate. In this module, you will focus on the day-to-day tasks that are required of a real estate agent. You will evaluate how an agent spends their time on different tasks and the importance of why more time is placed on specific activities. You will learn tactical strategies for how you might manage your time in the role as a real estate agent.

What's included

12 videos5 readings3 assignments1 discussion prompt

Welcome to Be A Student of the Market, the fourth module of The Principles of Real Estate. In this module, you will learn about the real estate market, how to understand different real estate trends, and how to interpret and translate that information for your buyers and sellers in a way that will be impactful to them.

What's included

8 videos5 readings4 assignments1 discussion prompt

Welcome to Real Estate is Lead Generation, the fifth module of The Principles of Real Estate. In this module, you will learn how real estate agents find clients, called leads. You will learn different ways that leads can be generated, what to do with a lead once you have one, and how to convert leads that have the potential to end up as closed sales.

What's included

13 videos7 readings4 assignments

Welcome to Your Business is Your Database, the sixth and final module of The Principles of Real Estate. In this module, you will learn what a database is and how a real estate agent uses one in their own business. You will learn best practices for establishing, managing, and growing a database.

What's included

8 videos2 readings3 assignments1 discussion prompt

Please watch and read the review materials for The Principles of Real Estate before beginning the Peer Review Project.

What's included

1 video1 reading1 peer review

Instructors

Instructor ratings
5.0 (22 ratings)
Jay Papasan
Keller Williams
1 Course19,442 learners
Julia Lashay
Keller Williams
5 Courses20,612 learners

Offered by

Keller Williams

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4.8

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