What Is Context Engineering? Components, Quality Management, and Troubleshooting

Written by Coursera Staff • Updated on

With the growth of agentic AI, context engineering has become a critical requirement. Learn more about context engineering, including the components you’ll need to include, best practices, and ways to avoid context failure.

[Featured image] Programmer in startup office using large language model to get help with coding

Key takeaways

Context engineering is a holistic approach to managing all the information an LLM has access to during sessions.

  • The growth of agentic AI has made context engineering a critical requirement. 

  • Context engineering goes far beyond prompt engineering and requires managing numerous components to create a coherent AI system.

  • There are multiple components required in context engineering, including instructions, short- and long-term memory, RAG, and safety constraints.

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What is context engineering? 

Context engineering is the practice of designing, managing, and optimizing the information that large language models (LLMs) use to generate responses. 

Within an AI context window, there are many factors that influence and depend on one another, including conversation history, system instructions, and real-time data. These all potentially impact AI performance. On the one hand, this rich information can lead to more sophisticated responses, but on the other, it can also introduce the risk of "context rot," which is the gradual degradation of quality that occurs when the LLM accumulates outdated information or becomes cluttered with irrelevant details. 

Context engineering has become an important requirement with the growth of agentic AI. As AI systems grow to handle complex, multi-step tasks spanning multiple sessions, they require sophisticated context management to maintain goal alignment, preserve important information across sessions, and coordinate between different tools and data sources. 

Why is context engineering important? 

Context engineering is essential for several reasons:

  • Consistency: It ensures that AI responses remain coherent across long conversations and multiple sessions. 

  • Accuracy: It reduces hallucinations by providing up-to-date information. 

  • Personalization: It enables the AI to adapt responses based on user preferences and history. 

  • Efficiency: It optimizes context usage to stay within token limits while maintaining quality. 

  • Safety: It helps maintain appropriate boundaries and ethical guidelines throughout interactions. 

  • Scalability: It allows AI systems to handle complex, enterprise-level applications reliably. 

Context engineering vs. prompt engineering: key differences

While prompt engineering focuses primarily on crafting individual prompts to elicit a desired output, context engineering encompasses the entire informational ecosystem. Let’s review several of the key differences. 

AspectPrompt engineeringContext engineering
ScopeSingle promptsEntire context environment
TimelineIndividual interactionsLong-term session management
ComponentsText instructionsMulti-modal information systems
OptimizationResponse qualitySystem-wide performance
MaintenanceAd-hoc refinementSystematic context management

What do you need to include in context engineering? 

Effective context engineering requires multiple components. 

1. Instructions

An initial set of instructions that defines the model’s behavior during a session. These should include the AI's role, communication style, capabilities, and fundamental behavioral guidelines.

2. User prompt

A user’s task or question. This should be processed in conjunction with other context elements to provide relevant, personalized responses that build on the conversation's history and a user's established preferences.

3. Short-term memory

The current conversation history, including user and model responses. This maintains conversational flow and prevents repetitive or contradictory responses within the same session.

4. Long-term memory

User preferences, factual knowledge, behavioral patterns, and relationship history that persist across sessions. This enables personalization and relationship-building over time, making interactions more natural and valuable.

5. Available tools

Function definitions along with usage policies, rate limits, and access constraints. This includes API specifications, authentication requirements, and operational boundaries that govern when and how external tools can be utilized.

6. RAG

Retrieval augmented generation (RAG) is architecture that allows LLMs to pull information from external knowledge bases, which should include confidence scores, source attribution, and recency indicators. This ensures the AI can appropriately weigh and cite information while maintaining transparency about data sources.

7. Structured output definitions

Specifications for the format of the model's response, such as JSON objects, markdown formatting, or specific data structures. This ensures consistency in how information is presented and enables seamless integration with downstream systems.

8. Environment and runtime context

Current timestamp, user location, device type, session metadata, and other contextual factors that can influence appropriate responses. This enables context-aware responses that consider the user's current situation.

9. Model configuration

Temperature, token limits, stop sequences, and other parameters that shape response behavior. These technical settings should be optimized based on the specific use case and desired output characteristics.

10. Safety constraints

Content policies, ethical guidelines, and safety filters that govern what the model should and shouldn't do. These constraints help ensure responsible LLM behavior and compliance with organizational standards.

11. Dynamic context

Live data feeds or changing environmental factors that update during the conversation. This might include real-time market data, weather information, or system status updates that affect the relevance of responses.

9 approaches to managing context windows

Managing a context window’s effectiveness means having enough context without overloading the system. There are different ways to optimize tokens and prioritization strategies. 

Token optimization strategies

There are different techniques to reduce token consumption while preserving essential information. These include: 

1. Dynamic pruning 

Algorithms that automatically remove less relevant information when approaching token limits. You can use relevance scoring based on recency, frequency of reference, and semantic similarity to current tasks.

2. Hierarchical summarization

Multi-level summaries of conversation history, which maintain detailed context while storing compressed versions of older interactions. This preserves long-term continuity without consuming excessive tokens.

3. Context compression

Specialized models or techniques to compress lengthy context into more concise representations that preserve essential information while reducing token usage.

Prioritization frameworks

You can build frameworks to support a system’s ability to determine which context elements are most important based on relevance, user preferences, and current task requirements.

4. Context importance scoring

Scoring systems that rank different context components based on their relevance to current tasks. Factors like safety constraints and system instructions typically receive highest priority, while older conversation history may be scored lower.

5. User-centric prioritization

Weighting the most important context elements based on user preferences and interaction patterns. This can include frequently referenced information, explicit user preferences, and recent decisions.

6. Task-adaptive context

Adjusting context prioritization based on the current task type. For instance, technical queries might prioritize documentation and tool access, while creative tasks might emphasize style guidelines and inspiration sources.

Real-time management

Lastly, there are more dynamic approaches that continuously adjust context content during conversations based on changing needs and conversation flow.

7. Sliding window techniques

Maintaining a moving window of most relevant context, which continuously updates active information based on conversation flow and user needs.

8. Predictive context loading

Anticipating likely context needs based on conversation patterns and user behavior, pre-loading relevant information before it's explicitly required.

9. Context swapping

Implementing systems that can quickly swap context configurations based on detected conversation shifts or explicit user requests for different interaction modes.

What are context failures? 

Context failures occur when LLMs produce less sophisticated responses due to problems in context management. 

Types of context failures:

  • Poisoning: This occurs when malicious or incorrect information enters the context and influences subsequent responses. It’s typically caused by adversarial inputs, corrupted data sources, or injection attacks that compromise the AI's decision-making process.

  • Distraction: This happens when irrelevant information in the context diverts the AI's attention from the primary task, likely due to a cluttered context window.

  • Confusion: This arises when conflicting information within the context creates ambiguity about which data to trust or how to proceed. It becomes particularly problematic when different sources provide contradictory information without clear frameworks for resolution.

  • Clash: This occurs when different context components have incompatible requirements or constraints, forcing the AI to choose between conflicting directives. It tends to happen when safety constraints conflict with user requests or when tool limitations prevent fulfilling system instructions.

Best practices for context engineering

At the implementation, testing, and maintenance phases, there are certain best practices to follow. 

Implementation strategies

  • Layer-based architecture: Structure your context in hierarchical layers, with system instructions at the foundation, followed by user context, session data, and dynamic information. This layered approach ensures that critical instructions aren't overridden by transient data.

  • Context versioning: Maintain version control for your context components, especially system prompts and safety constraints. This enables rollback capabilities when updates introduce unexpected behaviors and facilitates A/B testing of different context configurations.

  • Modular design: Create reusable context modules that can be combined based on specific use cases. For example, develop separate modules for customer service contexts, technical documentation contexts, and creative writing contexts that can be mixed and matched as needed.

Testing methodologies

  • Context stress testing: Deliberately overload context windows with edge cases, conflicting information, and boundary conditions to identify failure points. This helps build resilience against real-world context complexity.

  • Regression testing: Establish test suites that verify consistent behavior across context updates. Include tests for maintaining user preferences, following safety guidelines, and preserving conversation continuity.

  • Multi-turn conversation testing: Simulate extended conversations to identify context degradation patterns. Test how well the system maintains coherence, avoids repetition, and preserves important information across long sessions.

Maintenance practices

  • Regular context audits: Schedule periodic reviews of context effectiveness, checking for outdated information, redundant components, and optimization opportunities. Document performance metrics before and after changes.

  • Automated context hygiene: Implement systems that automatically remove expired information, consolidate redundant data, and flag potential conflicts between context components.

  • User feedback integration: Create mechanisms to collect and incorporate user feedback about context quality, using this input to refine context engineering approaches continuously.

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