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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


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    EDUCBA

    Analyze and Formulate Winning Business Strategies

    Skills you'll gain: Business Strategy, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Strategic Leadership, Business Analysis, Portfolio Management, Analysis, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Market Dynamics

    Beginner · Course · 1 - 3 Months

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    Coursera

    Star Schemas & Track Changes

    Skills you'll gain: Star Schema, Data Warehousing, Looker (Software), Database Design, Data Mart, Data Modeling, Business Intelligence, Extract, Transform, Load, Data Integrity, Data Transformation, Performance Tuning, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    Erasmus University Rotterdam

    Innovation Management

    Skills you'll gain: Innovation, Creativity, Brainstorming, Process Development, Design Thinking, Organizational Leadership, Product Development, Diversity and Inclusion, Product Lifecycle Management, Team Management, Business Strategy, Lean Methodologies

    4.7
    Rating, 4.7 out of 5 stars
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    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Microsoft

    Microsoft AI Product Manager

    Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    347 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Packt

    NodeJS Made Easy for MEAN or MERN Stack

    Skills you'll gain: JavaScript Frameworks, Angular, Amazon Elastic Compute Cloud, Server Side, Development Testing, JSON, Maintainability

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
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    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Mixed · Course · 1 - 3 Months

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    Logical Operations

    Certified Entry-Level Python Programmer (PCEP)

    Skills you'll gain: Data Structures, Data Processing, Virtual Machines, Verification And Validation, Program Development, Data Preprocessing, Python Programming, Debugging, Maintainability, Programming Principles, Application Development, Scripting, Scripting Languages, Computer Programming, Software Installation, Development Environment, Software Development, Computer Programming Tools, Computational Logic, Cross Platform Development

    Beginner · Specialization · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Sustainable Development, Cultural Sensitivity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Environmental Issue, Market Analysis, Solution Design, Diversity Awareness, Cultural Responsiveness, Culture, Cultural Diversity, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    543 reviews

    Beginner · Specialization · 3 - 6 Months

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    IESE Business School

    Accounting: Principles of Financial Accounting

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Income Statement, Accounting, Cash Flows, Balance Sheet, Accrual Accounting, Financial Accounting, Financial Reporting, Microsoft Excel, Financial Analysis, Cash Management

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    University of California, Irvine

    Introduction to Business

    Skills you'll gain: Search Engine Marketing, Business Strategy, Keyword Research, Digital Marketing, Organizational Leadership, Online Advertising, Search Engine Optimization, Business Planning, Content Marketing, Accountability, Cash Flow Forecasting, Business Management, Leadership and Management, Management Training And Development, Social Media Strategy, Social Media, Team Leadership, Strategic Planning, Banking, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
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    758 reviews

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Analyze & Create AI-Driven Content Citations

    Skills you'll gain: Content Performance Analysis, Keyword Research, Content Creation, Search Engine Optimization, Content Management, Content Strategy, Scheduling, Generative AI, Report Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Copenhagen Business School

    Strategic Management

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Planning, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
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    4.5K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Analyze and Formulate Winning Business Strategies: EDUCBA
  • Star Schemas & Track Changes: Coursera
  • Innovation Management: Erasmus University Rotterdam
  • Microsoft AI Product Manager: Microsoft
  • NodeJS Made Easy for MEAN or MERN Stack: Packt
  • International Business I: University of New Mexico
  • Certified Entry-Level Python Programmer (PCEP): Logical Operations
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Accounting: Principles of Financial Accounting: IESE Business School
  • Introduction to Business: University of California, Irvine

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