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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


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    Packt

    Scalable DevOps with CI/CD and Observability in the Cloud

    Skills you'll gain: Infrastructure as Code (IaC), Terraform, Cloud-Native Computing, Serverless Computing, Kubernetes, DevOps, Cloud Deployment, CI/CD, Scalability, Microservices, Application Deployment, Prometheus (Software), System Monitoring, Distributed Computing, Docker (Software), Grafana, GitHub

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Interactive Document Design in Canva

    Skills you'll gain: Interactive Design, Canva (Software), Layout Design, Digital Design, Information Architecture, Browser Compatibility, Graphic and Visual Design, Typography, Design Strategies, Color Theory, Design Elements And Principles, Quality Assurance

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Advanced Lead Qualification and Pipeline Management

    Skills you'll gain: Sales Pipelines, Closing (Sales), Sales Process, Prospecting and Qualification, Negotiation, Sales Training, Sales Strategy, Customer Analysis, Sales Enablement, Marketing Analytics, Customer Relationship Management (CRM) Software, Account Management, Customer Success Management, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    2026 AI And ChatGPT At Work: Productive AI Use For Beginners

    Skills you'll gain: Prompt Engineering, ChatGPT, AI Enablement, Presentations, Generative AI, AI Personalization, AI Workflows, Multimedia, OpenAI, Artificial Intelligence, Productivity Software, Content Creation, Brainstorming, Proofreading

    Mixed · Course · 1 - 3 Months

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Taxation

    Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market

    Credit offered

    Graduate Certificate · 6 - 12 Months

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    Microsoft

    Unlock Business Insights with Microsoft Excel and Power BI

    Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Data Literacy, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Processing, Data Collection, Interactive Data Visualization, Business Metrics

    4.5
    Rating, 4.5 out of 5 stars
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    744 reviews

    Beginner · Specialization · 3 - 6 Months

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    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    Mixed · Course · 1 - 3 Months

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    Automatic Data Processing, Inc. (ADP)

    ADP Entry-Level Payroll Specialist

    Skills you'll gain: Payroll Tax, Payroll, Payroll Administration, Payroll Processing, Payroll Reporting, Payroll Systems, Tax Compliance, Tax Management, Labor Compliance, Data Entry, Compensation Management, Human Resource Strategy, Non-Profit Accounting, Benefits Administration, Income Tax, Labor Law, Specialized Accounting, Reconciliation, Workforce Management, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    754 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Resource Management, Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience strategy (CX)

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

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    Coursera

    Foundations of Embedded Software Design

    Skills you'll gain: Embedded Software, Embedded Systems, Pseudocode, Hardware Architecture, Computer Architecture, Software Design, Systems Design, Software Design Patterns, Systems Integration, Programming Principles, Event-Driven Programming, Program Development, Real Time Data, Peripheral Devices

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Mastering CSS with Sass and Bootstrap - Ace Your Interviews

    Skills you'll gain: HTML and CSS, Bootstrap (Front-End Framework), Cascading Style Sheets (CSS), Responsive Web Design, Web Design and Development, Web Applications, Animations, UI Components, Typography, Maintainability, Javascript

    Advanced · Course · 3 - 6 Months

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    Logical Operations

    Database Design: A Modern Approach

    Skills you'll gain: Database Design, Database Development, Relational Databases, Database Theory, Database Architecture and Administration, Data Integrity, Database Management, Databases, Data Modeling, Cloud Computing Architecture, Data Management, Conceptual Design, Requirements Analysis

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Scalable DevOps with CI/CD and Observability in the Cloud: Packt
  • Interactive Document Design in Canva: Coursera
  • Advanced Lead Qualification and Pipeline Management: LearnQuest
  • 2026 AI And ChatGPT At Work: Productive AI Use For Beginners: Alex Genadinik
  • Graduate Certificate in Taxation: University of Illinois at Urbana-Champaign
  • Unlock Business Insights with Microsoft Excel and Power BI: Microsoft
  • International Business I: University of New Mexico
  • ADP Entry-Level Payroll Specialist: Automatic Data Processing, Inc. (ADP)
  • Arts and Heritage Management: Università Bocconi
  • Foundations of Embedded Software Design: Coursera

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