Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Google Gemini, Google Cloud Platform, Generative AI, Marketing Analytics, Customer Insights, Analytics, Large Language Modeling, Business Intelligence, Predictive Analytics, Forecasting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Customer Analysis, Machine Learning Methods, Artificial Intelligence, Generative AI, Data Integration, Predictive Analytics, Customer Data Management, Time Series Analysis and Forecasting, Marketing Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales, General Sales Practices, Selling Techniques, Persuasive Communication, Oral Expression, Sales Process, Overcoming Objections, Trustworthiness, Closing (Sales), Professionalism, Non-Verbal Communication, Customer Relationship Building, Personal Development, Adaptability, Communication, Professional Development, Growth Mindedness, Personal Attributes, Rapport Building, Active Listening
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support
Beginner · Course · 1 - 4 Weeks

Anmol Test Institution
Skills you'll gain: User Feedback, Customer Insights, Customer experience improvement, Dashboard, Data Analysis, Data Sharing, Customer Engagement, Market Analysis, No-Code Development, Project Design, Project Implementation
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Team Building, Productivity Software, Internal Communications, Business Software, Team Management, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Brand Management, Content Strategy, Trend Analysis, Sustainability Reporting, Augmented Reality, New Product Development, Marketing Strategy and Techniques, Innovation, Digital Transformation, Game Theory, People Analytics, Metadata Management, Digital Design, Open Source Technology, 3D Modeling, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Marketing Analytics, Analytics, Customer Analysis, Generative AI, Data Analysis, Customer Insights, Google Cloud Platform, Customer Data Management, Marketing Strategies, Predictive Modeling, Forecasting, SQL
Beginner · Course · 1 - 4 Weeks
Universidad de Palermo
Skills you'll gain: Key Performance Indicators (KPIs), Human Resource Strategy, Strategic Marketing, Leadership and Management, Strategic Leadership, Human Resources Management and Planning, Talent Management, Marketing, IT Management, Organizational Strategy, Performance Measurement, Business Process Management, Marketing Management, Consumer Behaviour, People Development, Business Technologies, Technology Strategies, Marketing Planning, Brand Strategy, Brand Management
Credit offered
Mastertrack · 6 - 12 Months

Coursera
Skills you'll gain: Facebook, System Configuration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Drive Engagement, Social Media Management, Social Media Content, Community Development, Discussion Facilitation, Content Strategy
Beginner · Course · 1 - 4 Weeks