Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Data Storytelling, Deep Learning, Risk Analysis, Computer Vision, Reinforcement Learning, Time Series Analysis and Forecasting, Project Management Life Cycle, Portfolio Management, Marketing Analytics, MLOps (Machine Learning Operations), Statistical Machine Learning, Data Cleansing, Exploratory Data Analysis, Dashboard, Simulations, Presentations, Random Forest Algorithm
Earn a degree
Degree · 1 - 4 Years