4.6
stars
188 ratings
•
58 reviews

Marti Manent

14,539 already enrolled

Offered By

Legal Tech & Startups

IE Business School

About this Course

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LegalTech is the reaction to the disruption that technology is having across all sectors of the economy. Considering that the legal sector is one of the most resistant to change, due to its conservative nature, we can see just how different the future will be. In this course, IE professor Marti Manent will guide you through the essential stages of this disruption in technology, giving you the key tools and ideas to consider when starting your online business. 
In the course, Marti explains the key market trends that you will encounter and will provide you with a handy practical toolbox. The course features interviews with industry professionals as well as very motivating and interesting lectures that will help you open your mind and better understand everything in the course. Be part of this disruption that technology is having in the legal sector and join Professor Marti during this exciting new course.

Flexible deadlines

Reset deadlines in accordance to your schedule.

Shareable Certificate

Earn a Certificate upon completion

100% online

Start instantly and learn at your own schedule.

Intermediate Level

Approx. 13 hours to complete

English

Subtitles: Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, English, Spanish

Flexible deadlines

Reset deadlines in accordance to your schedule.

Shareable Certificate

Earn a Certificate upon completion

100% online

Start instantly and learn at your own schedule.

Intermediate Level

Approx. 13 hours to complete

English

Subtitles: Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, English, Spanish

Instructor

Instructor rating

4.53/5 (41 Ratings)

Marti Manent

Professor

Director Programa Legal Bridge to Silicon Valley

14,528 Learners

1 Course

Offered by

IE Business School

IE Business School is an internationally recognized business school where the leaders of tomorrow shape their ideas and learn to become global citizens. For over 40 years, IE Business School has promoted innovation and change in organizations, equipping managers with an entrepreneurial mindset that generates employment, wealth, and social well-being.

Regularly featured among the top business schools in the world, IE Business School has an urban campus in Madrid and a faculty of more than 400 professors who teach students from approximately 90 countries in its undergraduate and master programs. IE uses innovative online, face-to-face, and blended learning formats, including the IE Communities Platform where knowledge and experiences are exchanged with over 50,000 IE graduates that currently hold management positions in more than 100 countries worldwide.

Syllabus - What you will learn from this course

Content Rating92%(1,485 ratings)

Week

Week 1

3 hours to complete

Introduction and first steps

3 hours to complete

12 videos (Total 84 min), 3 readings, 1 quiz

12 videos

Course overview6m

Disrupting the legal sector with technology4m

Legal Startup4m

Interview: Dan Martin Katz - Professor Chicago-Kent College of Law7m

Principal Legal Tech business areas – Market Place and Practice Management9m

Principal Legal Tech business areas – Documents and Case Management6m

Principal Legal Tech business areas – Legal Research and Online Lawyers7m

Most relevant companies in online tech7m

Innovation and legal education with Javier de Cendra8m

Be an entrepreneur6m

Starting a business6m

Glossary and basic concepts7m

3 readings

"A revolution in legal services"10m

"Artificial intelligence disrupting the business of law"10m

Important concepts45m

1 practice exercise

Let´s make sure you got it right!15m

Week

Week 2

4 hours to complete

The Business idea

4 hours to complete

18 videos (Total 65 min), 7 readings, 2 quizzes

18 videos

The idea5m

Where do good ideas come from?4m

Share your idea3m

A good business idea3m

The business model3m

Protect your idea3m

Introduction2m

Big data and legal4m

Blockchain and legal4m

Bots and legal3m

Machine learning and legal4m

Virtual reality and legal2m

New professionals with Javier de Cendra6m

Interview: Daniel Lewis - Ravel Law CEO & Co-founder3m

Business Model Canvas – Infrastructure and Offering3m

Business Model Canvas – Customers1m

Business Model Canvas - Finances1m

LegalZoom and Rocket Lawyer2m

7 readings

"How to Get Startup Ideas"10m

The idea maze10m

"Fear of bad ideas"10m

"How Big Data Is Disrupting Law Firms And The Legal Profession"10m

"A Guide to Four Technologies Disrupting Legal Tech"10m

"Create products that people love by validating your idea first"10m

"There's always time to launch your dream"10m

1 practice exercise

Let´s make sure you got it right!30m

Week

Week 3

3 hours to complete

Resources and execution

3 hours to complete

17 videos (Total 51 min), 10 readings, 1 quiz

17 videos

Introduction1m

What resources do you need?2m

Do you really need a “Business Plan”?3m

How to finance your project?6m

Building your core team3m

Professional skills for lawyers with Javier de Cendra8m

Hiring “attractive” employees3m

MVP3m

Agile management3m

Introduction1m

Email, docs and collaborations1m

Build a web page2m

Build an ecommerce website2m

Big data and Machine Learning for Legal Tech1m

Blockchain1m

Work tools1m

Dashboards2m

10 readings

"Writing a Business Plan"10m

Why a startup's initial business plan doesn't matter that much10m

"16 Common Questions About Fundraising"10m

"Fundraising Mistakes Founders Make"10m

"How to Hire Great People"10m

"Minimum Viable Product: a guide"10m

Product Hunt Began as an Email List10m

"DIY vs Delegate"10m

"The Hacker's Guide to Investors"10m

"How to Ruin Your Company with One Bad Process"10m

1 practice exercise

Let´s make sure you got it right!30m

Week

Week 4

3 hours to complete

Growing and accelerating your Legal Tech Startup

3 hours to complete

14 videos (Total 59 min), 9 readings, 1 quiz

14 videos

Introduction1m

Online marketing7m

Online marketing tools7m

Offline marketing3m

Social marketing2m

Inbound marketing3m

CRM3m

What is “Growth hacking”?5m

Social marketing growth: Dropbox, Paypal and Hotmail4m

Data driven companies concept5m

KPI´s5m

Lean startup model3m

A/B testing3m

Wrap up with Javier de Cendra2m

9 readings

"From 0 to $1B - Slack's Founder Shares Their Epic Launch Strategy"10m

"How to create a profitable Freemium startup"10m

"What are the best books or web resources on Growth Hacking and User Acquisition?"10m

"Why the Lean Start-Up Changes Everything"10m

"The 6 Best Growth Hacks to Get Customers Without Having to Pay for Them"10m

"4 Growth Hacking Strategies That Work Like Magic"10m

"20 Growth-Hacking Strategists You Should Follow In 2016"10m

"Vanity Metrics vs. Actionable Metrics"10m

"Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies"10m

1 practice exercise

Let´s make sure you got it right!30m

Reviews

4.6

58 reviews

5 stars
67.72%
4 stars
23.80%
3 stars
6.87%
2 stars
0.52%
1 star
1.05%

TOP REVIEWS FROM LEGAL TECH & STARTUPS

by AMay 30, 2020

Very good course but i was expecting more detailed information on technology side of things. Instead it seems the course's focus is on entrepreneurship. Thank you very much for this course.

by TOFeb 28, 2020

A very practical course. The course demystifies entrepreneurship especially for persons going into the legal tech space. The lectures are clear and easy to understand. Highly recommended.

by APDec 24, 2017

In my opinion, this MOOC curse is pioneer in the market. Thank you very much Coursera and IE Business School for providing such a good opportunity to learn about Legal Tech & Startups.

by JHNov 8, 2020

I really loved the course .. very interesting.. and the way the info is delivered is just amazing and so easy to get .. thank you Dr. MARTI .. this is a course i really loved

View all reviews

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Legal Tech & Startups

Legal Tech & Startups

About this Course