Coursera Instructor Network
Marketing Analytics: Data Predictions and Dashboards
Coursera Instructor Network

Marketing Analytics: Data Predictions and Dashboards

Course

Gain insight into a topic and learn the fundamentals

Anton Voroniuk

Instructor: Anton Voroniuk

Beginner level

Recommended experience

1 hour to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Identify the key components and sources of marketing analytics.

  • Describe the process of creating predictive analytics and models for marketing.

  • Analyze marketing data to extract actionable insights.

  • Create effective marketing dashboards.

Details to know

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Recently updated!

June 2024

Assessments

1 assignment

Taught in English

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There is 1 module in this course

This course offers skills and a toolkit for transforming complex data into strategic marketing insights. It covers the essentials of marketing analytics, including data collection and analysis to identify patterns, and teaches predictive modeling for forecasting market trends and customer behavior. Furthermore, you'll gain skills in crafting visual dashboards to present your findings compellingly.

What's included

11 videos4 readings1 assignment2 discussion prompts

Instructor

Anton Voroniuk
Coursera Instructor Network
2 Courses160 learners

Offered by

Recommended if you're interested in Data Analysis

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