Transform your brand management capabilities and ensure visual consistency across all marketing touchpoints. This course empowers digital marketing professionals to maintain brand integrity through hands-on practice with style guide updates and systematic compliance auditing.
Brand Styles: Audit & Apply
Brand Styles: Audit & Apply
This course is part of Digital Marketing Operations & Analytics Specialization
Instructor: John Whitworth
Access provided by Paidy
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
1 hour to complete
Flexible schedule
Learn at your own pace
What you'll learn
Brand consistency requires systematic documentation and regular updates to style guides as organizational visual identity evolves.
Effective compliance auditing depends on structured scoring methodologies that provide measurable, actionable feedback for creative teams.
Cross-functional collaboration tools like SharePoint and Teams are essential for maintaining brand integrity at scale.
Quality assurance in brand management serves both immediate compliance needs and long-term brand equity protection.
Skills you'll gain
- Quality Assurance
- Marketing Design
- Version Control
- Workflow Management
- Document Management
- Branding
- Brand Management
- Marketing Analytics
- Style Guides
- Collaborative Software
- Digital Marketing
- Compliance Auditing
- Skills section collapsed. Showing 11 of 12 skills.
Details to know
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Taught in English
Recently updated!
January 2026
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This course is part of the Digital Marketing Operations & Analytics Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 2 modules in this course
Learners will master the process of updating brand style guide documents with new visual standards, including proper documentation, version control, and SharePoint collaboration workflows.
What's included
2 videos1 reading2 assignments
Learners will master systematic brand compliance auditing using structured scoring methodologies to evaluate marketing assets and present actionable findings to creative teams.
What's included
1 video3 readings2 assignments
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