Strategic Analysis with Financial Competitive Profile Matrix

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In this Guided Project, you will:

Compute the financial critical success factors that measures performance of all the competitors in your industry

Conduct analysis on the factors by assigning weights, ranking to the factors, and computing the weighted and overall score

Apply the analysis you conducted to determine your competitive advantage, and also identify areas of improvement

2 Hours
No download needed
Split-screen video
Desktop only

By the end of this guided project, you will be able to use the Financial Competitive Profile Matrix (FCPM) to analyze your industry and identify your competitive advantage with key financial indicators. FCPM is a strategic management tool that enables you to benchmark your company in relation to competition and then identify the relative strengths and weaknesses of all the competitors based on some Financial Critical Success Factors (FCSFs) analysis. The FCSFs are assigned weight based on their importance, ranked on their strengths and weaknesses, then the weight is multiplied by the rank to determine weighted score. The sum of the weighted score reveals the company that has competitive advantage or disadvantage in the industry. To demonstrate the application of the FCPM, we will use spreadsheet to analyze a division of our energy services company together. Example on the case study would empower you to use the model to analyze your company or any other company of your choice. The project is for business leaders who want have a deep insight on their competitive environment. Also, for strategist and financial analysts who are interested in helping organization in making informed strategic decisions. At the end of the project, you will be able to use the FCPM to analyze your company, identify the strengths and weaknesses of the competitors, and then use it to determine your strategic direction

Skills you will develop

  • Management Consulting

  • Financial Accounting

  • Business Strategy

  • Management

  • Leadership

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Task 1: Introduction: By the end of the task, you will explain Financial Competitive Profile Matrix (FCPM)

  2. Task 2: Financial Critical Success Factors (CSFs): By the end of this task, you will determine the FCSFs of your industry

  3. Task 3: Weight: By the end of this task, you will assign weight to the FCSFs of your industry

  4. Task 4: Ranking: By the end of this task, you will rank the FCSFs of your industry

  5. Task 5: Weighted and Total Score: By the end of this task, you will perform the weighted and overall scores of the factors

  6. Task 6: Decision-Making: By the end of this task, you will use the results to make strategic decisions

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

Frequently Asked Questions

By purchasing a Guided Project, you'll get everything you need to complete the Guided Project including access to a cloud desktop workspace through your web browser that contains the files and software you need to get started, plus step-by-step video instruction from a subject matter expert.

Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.

Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.

You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.

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Auditing is not available for Guided Projects.

At the top of the page, you can press on the experience level for this Guided Project to view any knowledge prerequisites. For every level of Guided Project, your instructor will walk you through step-by-step.

Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.

You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.