About this Specialization

6,285 recent views
In this specialization you will learn how to: • Find, extract, organize and describe data to support business decisions • Identify, quantify and interpret relationships between variables • Derive customer insights from your data • Develop spreadsheet models to analyze data, evaluate risk and optimize business decisions • Present and justify a course of action to management The capstone project will give you an opportunity to apply what has been covered in the specialization to solve a marketing analytics problem.
Learner Career Outcomes
33%
Started a new career after completing this specialization.
50%
Got a pay increase or promotion.
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Intermediate Level
Approximately 7 months to complete
Suggested pace of 2 hours/week
English
Learner Career Outcomes
33%
Started a new career after completing this specialization.
50%
Got a pay increase or promotion.
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Intermediate Level
Approximately 7 months to complete
Suggested pace of 2 hours/week
English

How the Specialization Works

Take Courses

A Coursera Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly, or review its courses and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.

Hands-on Project

Every Specialization includes a hands-on project. You'll need to successfully finish the project(s) to complete the Specialization and earn your certificate. If the Specialization includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.

Earn a Certificate

When you finish every course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

There are 6 Courses in this Specialization

Course1

Course 1

Meaningful Marketing Insights

4.2
stars
227 ratings
59 reviews
Course2

Course 2

Managing Uncertainty in Marketing Analytics

4.3
stars
59 ratings
10 reviews
Course3

Course 3

Forecasting Models for Marketing Decisions

4.3
stars
71 ratings
7 reviews
Course4

Course 4

Survey analysis to Gain Marketing Insights

4.5
stars
90 ratings
11 reviews

Offered by

Placeholder

Emory University

Frequently Asked Questions

More questions? Visit the Learner Help Center.