Northwestern University

The Importance of Listening

Randy Hlavac

Instructor: Randy Hlavac

58,003 already enrolled

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Gain insight into a topic and learn the fundamentals.
4.7

(1,622 reviews)

7 hours to complete
3 weeks at 2 hours a week
Flexible schedule
Learn at your own pace
96%
Most learners liked this course
Gain insight into a topic and learn the fundamentals.
4.7

(1,622 reviews)

7 hours to complete
3 weeks at 2 hours a week
Flexible schedule
Learn at your own pace
96%
Most learners liked this course

Details to know

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Assessments

4 assignments

Taught in English

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Build your subject-matter expertise

This course is part of the Social Media Marketing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
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There are 4 modules in this course

In this module, you will learn how big data is collected, standardized, and deployed by organizations into big insights.

What's included

8 videos5 readings1 assignment

In this module, you will learn how to use key social information to drive your social strategy using state of the art analytics systems.

What's included

10 videos3 readings1 assignment

In this module, you will learn how data is transformed into actionable insights for your social marketing programs.

What's included

8 videos2 readings1 assignment1 peer review

In this module, you will learn how big data and big insights are being used by global businesses and organizations to drive their content strategies and prevent crises from happening.

What's included

6 videos1 reading1 assignment

Instructor

Instructor ratings
4.7 (95 ratings)
Randy Hlavac
Northwestern University
13 Courses265,862 learners

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Recommended if you're interested in Marketing

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Learner reviews

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4.7

1,622 reviews

  • 5 stars

    75.09%

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    18.18%

  • 3 stars

    4.50%

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    1.29%

  • 1 star

    0.92%

MM
5

Reviewed on Sep 20, 2017

AS
5

Reviewed on Feb 3, 2020

RI
5

Reviewed on Apr 7, 2017

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