4 UX Careers Beyond Design You’ll Want to Explore

According to the US Bureau of Labor Statistics (BLS), web development and digital design roles are projected to grow much faster than the average for all occupations. A 16 percent growth rate is estimated for these jobs between 2022 and 2032 [1]. If you're interested in pursuing a career with your user experience (UX) skills, read on to learn about a few different disciplines within the field and their respective salaries.

UX careers and specializations

The following UX career paths might involve design elements, but design won’t be central to day-to-day work. The salaries listed were sourced from Glassdoor in January 2024.

1. UX researcher

Average US salary: $117,834

As a UX researcher, you’ll be expected to conduct qualitative and quantitative research on the users of a product. That can mean conducting interviews, distributing surveys, or using card sorting. If the idea of conducting research to see what elements of design people like or find challenging sounds appealing, then UX research may be rewarding for you. UX researchers might also be called user researchers, UX analysts, or usability analysts. Skills often requested of UX researchers include:

• User testing methods: Knowing various user test methods will be your prime weapon as a user researcher. Ensure you’re familiar with methods like card sorting, A/B testing, guerilla testing, and surveys—and in what situations they’re best deployed.

• Human-computer interaction or psychology: Many job descriptions for UX researchers call for an academic background in human-computer interaction, psychology, or a related field.

• Data analysis: Basic data analysis tools like SQL, or data visualization tools like Tableau or Power BI, can help you understand and organize the data you collect from your research.

2. UX engineer

Average US salary: $109,322

UX engineers, also known as UX developers, code the interfaces of websites and apps using UX principles. They might use front-end programming languages to create buttons, layouts, menus, and small animations that create a pleasant user experience. UX engineer skills include:

• Front-end programming languages: As a front-end developer, knowing how to program in HTML, CSS, and JavaScript will likely be key to doing your job well.

• UX concepts: Job descriptions often ask for an understanding of UX principles, like user-centric thinking, wireframing, prototyping, and user research skills.

• Design tools and sensibility: Knowing basic design concepts like color theory and typography and being able to use design tools like Figma or Sketch can show employers your versatility as a UX engineer.

3. UX writer

Average US salary: $91,507

A UX writer creates the microcopy—the words on buttons and menus, chatbot conversations, and error messages—that help a user navigate digital products. They try to balance the user’s needs, goals, and emotions with limitations like a company’s brand voice and business needs. Copy writers and technical writers might occupy similar roles in a UX team. A UX writer needs the following skills:

• Writing: UX writing goes beyond good grammar and spelling. UX writers must empathize with the user, write concisely, control tone, and stay true to a company’s brand voice.

• Digital design tools: Familiarity with Figma, Sketch, Adobe Creative Cloud, or other design tools can help UX writers implement their work.

• User research: A/B testing, data analysis, and running session recordings can be useful for UX writers to determine how copy affects users.

4. Information architect

Average US salary: $104,571

Information architects organize information on websites and applications to make them easily navigable to users. They might plan the layout of a website, decide where it makes most sense to have a purchase button, or develop sitemaps to strategize how best to group content together.

• Front-end development: Some familiarity with various elements of front-end development, like static site generators and programming languages, is often requested.

• User testing: Information architects can use user testing methods like A/B testing, card sorting, or session recordings to see what formats are most usable for users.

• Project management: Because information architects’ jobs often see crossover with the UX design and engineering teams, they might be expected to be able to organize a team and see a project through to completion. Project management skills might come in handy here.

Take the next step in your UX career with Coursera

Maybe you’re a good writer, know how to code, or love trying to understand the clockwork of people’s brains. So, how can you translate those skills and passions into a UX career?

Learning the basics of user research, the design process, and the terminology is a good place to start. Consider a program like the Google UX Design Professional Certificate—you can learn UX essentials, create a professional portfolio, and equip yourself with the UX skills you need to be job-ready in less than six months. You'll also gain access to over 150 hiring organizations through the Google Employer Consortium.

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