• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Copilot for Beginners: Sales Data Analysis in Excel

    Skills you'll gain: Microsoft Copilot, Microsoft Excel, Data Cleansing, Data Visualization Software, Spreadsheet Software, Trend Analysis, Forecasting, Data Manipulation, Sales, Data Analysis, Artificial Intelligence

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    TOTAL - CompTIA CySA+ Cybersecurity Analyst (CS0-003)

    Skills you'll gain: Cyber Threat Intelligence, Vulnerability Assessments, Incident Response, Cybersecurity, Threat Modeling, Cyber Threat Hunting, Threat Detection, Application Security, Security Management, Intrusion Detection and Prevention, Security Controls, Malware Protection, Network Analysis

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Management, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Git and GitHub Features

    Skills you'll gain: Code Review, Technical Documentation, Software Documentation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Learn Java from Scratch - A Beginner's Guide

    Skills you'll gain: Apache Maven, Java, Java Platform Enterprise Edition (J2EE), Object Oriented Design, Hibernate (Java), Unit Testing, File I/O, Docker (Software), Software Design Patterns, Integrated Development Environments, Object-Relational Mapping, Functional Design, Maintainability, System Configuration

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Value-Based Selling

    Skills you'll gain: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Introduction to Continuous Improvement Process

    Skills you'll gain: Statistical Process Controls, Product Quality (QA/QC), Quality Management, Quality Management Systems, Quality Improvement, ISO 9000 Series, Continuous Improvement Process, Service Improvement, Continuous Quality Improvement (CQI), Customer experience improvement, Quality Control, Process Improvement, Customer Insights, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment créer un entonnoir avec Facebook Analytics

    Skills you'll gain: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    G

    Goldman Sachs

    Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  

    Skills you'll gain: Competitive Analysis, Value Propositions, Business Marketing, Target Market, Business Strategy, Competitive Intelligence, Market Research, Price Negotiation, Customer Insights, Market Analysis

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment augmenter vos abonnés twitter

    Skills you'll gain: Drive Engagement, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Growth Strategies, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Getting Started in Port Scanning Using Nmap and Kali Linux

    Skills you'll gain: Vulnerability Scanning, Network Security, Configuration Management, System Configuration, Vulnerability Assessments, Firewall, Linux Commands, Servers, TCP/IP, Network Analysis, Software Versioning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Advanced Topics in ASP.NET Core Development

    Skills you'll gain: ASP.NET, Web Applications, Microservices, Single Sign-On (SSO), Performance Tuning, Identity and Access Management, Full-Stack Web Development, C# (Programming Language), Application Development, Application Security, Cloud Development, Multi-Factor Authentication, Authentications, Role-Based Access Control (RBAC), Scalability, Real Time Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing fundamentals

fundamentals of digital marketing
social media and digital marketing fundamentals
digital marketing fundamentals
fundamentals of marketing
fundamentals of marketing strategy
marketing mix fundamentals
google fundamentals of digital marketing
google digital garage – fundamentals of digital marketing
1…322323324…380

In summary, here are 10 of our most popular marketing fundamentals courses

  • Copilot for Beginners: Sales Data Analysis in Excel: Coursera
  • TOTAL - CompTIA CySA+ Cybersecurity Analyst (CS0-003): Packt
  • Generative AI in Product Development Training: Simplilearn
  • Advanced Git and GitHub Features: Packt
  • Learn Java from Scratch - A Beginner's Guide: Packt
  • Value-Based Selling: Packt
  • Introduction to Continuous Improvement Process: Board Infinity
  • Comment créer un entonnoir avec Facebook Analytics: Coursera
  • Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  : Goldman Sachs
  • Comment augmenter vos abonnés twitter: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok