• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Marketing Strategy Ibm
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "digital marketing strategy ibm"

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      An Introduction to Digital Marketing and Digital Strategy

      Skills you'll gain: Marketing Budgets, Customer experience strategy (CX), Customer experience improvement, Cross-Channel Marketing, Digital Media Strategy, Digital Marketing, Digital Transformation, Marketing Planning, Marketing Effectiveness, Marketing Strategy and Techniques, Marketing Channel, Customer Insights, Return On Investment, Agile Methodology, Consumer Behaviour, Strategic Thinking, Key Performance Indicators (KPIs), Social Media, Social Media Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Adobe

      Multichannel Content Marketing

      Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Marketing Automation, MarTech, Content Strategy, AI Personalization, Social Media, Emerging Technologies, Market Research, Trend Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      29 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Planejamento Estratégico de Marketing Digital

      Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Virginia

      Digital Business Strategy

      Skills you'll gain: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms

      4.8
      Rating, 4.8 out of 5 stars
      ·
      113 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Multichannel Marketing - Email, Content and Mobile Marketing

      Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Customer Retention, HubSpot CRM, Marketing Strategies, Web Content, Paid media, Content Creation, Marketing Automation, Newsletters, Marketing, Digital Marketing, Growth Strategies, A/B Testing, Customer Relationship Management, Customer Acquisition Management, Target Audience, UI/UX Strategy, Campaign Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      25 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Social Media and Digital Marketing Fundamentals

      Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      372 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Twitter, LinkedIn, and YouTube Marketing

      Skills you'll gain: LinkedIn, Social Media Marketing, Social Media, Digital Advertising, B2B Sales, Professional Networking, Advertising Campaigns, Social Media Strategy, Marketing Analytics, Video Production, Advertising, Selling Techniques, Content Creation, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      90 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Starweaver

      Hotel Digital Marketing and Social Media Strategy

      Skills you'll gain: Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Search Engine Optimization, Social Media Strategy, Content Marketing, Guest Relations, Hospitality, Web Analytics and SEO, Digital Marketing, Storytelling, Instagram, Return On Investment, Key Performance Indicators (KPIs)

      3.8
      Rating, 3.8 out of 5 stars
      ·
      21 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Marketing in a Digital World

      Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Transformation, Digital Advertising, Price Negotiation, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement, Retail Store Operations

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Analíticas de Marketing Digital

      Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Social Media, Search Engine Marketing, Social Media Marketing, Marketing Analytics, Market Research, Digital Marketing, Search Engine Optimization, Marketing Effectiveness, Content Performance Analysis, Analytical Skills, Online Advertising, Social Media Strategy, Email Marketing, Analytics, Business Metrics, Key Performance Indicators (KPIs), Facebook

      4.7
      Rating, 4.7 out of 5 stars
      ·
      239 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Fundamentals of Digital Marketing

      Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Psychology, Network Model, Business Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Search Engine Optimization and Content Marketing

      Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Blogs, Search Engine Marketing, Content Creation, MarTech, Marketing Strategy and Techniques, Content Development and Management, Digital Marketing, Growth Strategies, Content Strategy, Market Research

      4.9
      Rating, 4.9 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    1…456…457

    In summary, here are 10 of our most popular digital marketing strategy ibm courses

    • An Introduction to Digital Marketing and Digital Strategy: Digital Marketing Institute
    • Multichannel Content Marketing: Adobe
    • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
    • Digital Business Strategy: University of Virginia
    • Multichannel Marketing - Email, Content and Mobile Marketing: Simplilearn
    • Social Media and Digital Marketing Fundamentals: Digital Marketing Institute
    • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute
    • Hotel Digital Marketing and Social Media Strategy: Starweaver
    • Marketing in a Digital World: University of Illinois Urbana-Champaign
    • Analíticas de Marketing Digital: Tecnológico de Monterrey

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok