Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of Colorado System
Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Performance Improvement, Change Management, Financial Analysis, Systems Thinking, Proposal Development, Cost Benefit Analysis, Business Economics, Business, Global Marketing, Packaging and Labeling, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Color Theory, Sales, Marketing Collateral, Design, Sales Strategy, Marketing Materials, Digital Design, Graphic and Visual Design Software, Product Design, Asset Protection, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Dubai College of Tourism
Skills you'll gain: Front Office, Telephone Skills, Hotel Operations, Guest Relations, Revenue Management, Greeting Customers, Office Procedures, Hospitality, Hospitality Management, Administrative Support and Clerical Tasks, Verbal Communication Skills, Upselling, Interpersonal Communications, Communication Strategies, Property Management Systems, Active Listening, Cross Selling, Computer Literacy, Operational Efficiency, Prioritization
Beginner · Course · 1 - 4 Weeks

S.P. Jain Institute of Management and Research
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Target Audience, B2B Sales
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Sustainability Standards, Business Reporting, Annual Reports, Strategic Leadership, Leadership, Organizational Structure, Climate Change Mitigation, Marketing Management, Accounting, Marketing, Communication, Stakeholder Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Organizational Strategy, Governance, Stakeholder Analysis, Corporate Strategy, Business Planning, Business Strategy, Organizational Structure, Strategic Thinking, Business Administration, Environmental Social And Corporate Governance (ESG), Strategic Decision-Making, Competitive Analysis, Entrepreneurship, New Business Development, Market Analysis, Analysis
Mixed · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Product Planning, English Language, Marketing Budgets, Business Planning, Business Writing, Marketing Planning, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting
Intermediate · Course · 1 - 3 Months

Yale University
Skills you'll gain: Anatomy, Neurology, Human Musculoskeletal System, Respiration, Physiology, Radiology, Surgery
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Artificial Intelligence, AI Product Strategy, Technical Design, Machine Learning, Data-Driven Decision-Making, Deep Learning, Algorithms
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Customer Service, Logistics, Order Delivery, Inventory Management System, Supply Chain, Customer experience improvement, Service Level, Marketing Operations, Operational Efficiency, Performance Measurement
Intermediate · Course · 1 - 4 Weeks
Northwestern University
Skills you'll gain: Healthcare Industry Knowledge, Public Speaking, Professionalism, Leadership, Relationship Building, Personal Development
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Statistics, Data Collection, Data Analysis Software, Microsoft Excel, R Programming
Intermediate · Specialization · 1 - 3 Months