Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Google Gemini, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Business Workflow Analysis, Big Data, Model Evaluation, Data Analysis Software
Intermédiaire · Cours · 1 à 4 semaines

Google Cloud
Compétences que vous acquerrez: Gemini, Artificial Intelligence and Machine Learning (AI/ML), Customer Insights, Applied Machine Learning, Customer Analysis, Generative AI, Data Integration, Predictive Analytics, Customer Data Management, Time Series Analysis and Forecasting, Marketing Strategies
Débutant · Cours · 1 à 4 semaines

Google Cloud
Compétences que vous acquerrez: Google Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Forecasting
Débutant · Cours · 1 à 4 semaines

Google Cloud
Compétences que vous acquerrez: Gemini, Marketing Analytics, Analytics, Customer Analysis, Generative AI, Data Analysis, Analytical Skills, Customer Insights, Google Cloud Platform, Customer Data Management, Marketing Strategies, Predictive Modeling, Forecasting
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Solution Selling, Consultative Selling, Negotiation, Business Ethics, Contract Negotiation, Sales Prospecting, Prospecting and Qualification, Account Management, Account Strategy, Ethical Standards And Conduct, Price Negotiation, Responsible AI, Customer Relationship Management, Data Ethics, Relationship Building, Lead Generation, Stakeholder Management, Customer Data Management, Regulatory Requirements, Data-Driven Decision-Making
Avancées · Cours · 1 à 4 semaines

Compétences que vous acquerrez: AI Personalization, Personalized Service, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Sales Strategy, Customer Relationship Management, Workflow Management, Sales, Customer Insights, Customer Data Management, AI Enablement, AI Workflows, Microsoft Copilot, Predictive Analytics, Debugging, Data Ethics, Responsible AI, Trend Analysis
Avancées · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI
Débutant · Cours · 1 à 4 semaines
Universidad de Palermo
Compétences que vous acquerrez: Key Performance Indicators (KPIs), Strategic Marketing, Human Capital, Human Resource Strategy, Marketing, Strategic Leadership, Strategic Decision-Making, Organizational Strategy, Customer Relationship Management, Human Resources Management and Planning, Leadership and Management, Talent Management, Enterprise Resource Planning, Marketing Management, Branding, Technical Management, Business Technologies, Marketing Planning, Marketing Strategies, Brand Strategy
Crédit proposé
MasterTrack · 6 à 12 mois

Google Cloud
Compétences que vous acquerrez: Google Gemini, Generative AI, Big Data, Customer Relationship Management, SQL, Artificial Intelligence and Machine Learning (AI/ML), Data Processing, Data Analysis
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Driving engagement, Collaboration, Cooperation, Smart Goals
Débutant · Cours · 1 à 4 semaines

Microsoft
Compétences que vous acquerrez: Sales Strategy, Data Ethics, Microsoft Copilot, General Sales Practices, Sales Training, Sales, Risking, Responsible AI, Ethical Standards And Conduct, Sales Enablement, Business Ethics, Law, Regulation, and Compliance, AI Personalization, Information Privacy, Legal Risk, Continuous Monitoring, Forecasting, Decision Making, Market Analysis, Customer Engagement
Avancées · Cours · 1 à 4 semaines
Universidad de los Andes
Compétences que vous acquerrez: Social Network Analysis, Network Analysis, Data Storytelling, Predictive Modeling, Data Presentation, Marketing Analytics, Cash Flows, Product Marketing, Marketing Management, Financial Statement Analysis, Portfolio Management, Interactive Data Visualization, Advertising, Applied Machine Learning, Pandas (Python Package), Matplotlib, Natural Language Processing, Operations Research, Cloud Deployment, Mathematical Modeling
Crédit proposé
MasterTrack · 6 à 12 mois