University of Illinois at Urbana-Champaign
Organizational Concepts and Language
University of Illinois at Urbana-Champaign

Organizational Concepts and Language

This course is part of Professional Success Skills Specialization

Taught in English

Some content may not be translated

Included with Coursera Plus

Course

Gain insight into a topic and learn the fundamentals

Beginner level

Recommended experience

22 hours (approximately)
Flexible schedule
Learn at your own pace

What you'll learn

  • Communicate using common organizational language, concepts, and frameworks useful for decision-making and problem-solving

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

10 quizzes

Course

Gain insight into a topic and learn the fundamentals

Beginner level

Recommended experience

22 hours (approximately)
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

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Build your subject-matter expertise

This course is part of the Professional Success Skills Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
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There are 6 modules in this course

This module starts with a course introduction, then you will learn about mission, vision and values and their role in overall strategy landscape. You will learn about the VARS framework for analyzing business models and SWOT framework for understanding the fit and coherence of business strategy.

What's included

14 videos7 readings1 quiz1 peer review2 discussion prompts

This module brings together the internal and external aspects of strategic analysis to formulate an overall strategy for the firm. You will learn about the two main “generic strategies” that businesses can pursue, which can be complemented by broad or narrow scope to yield four key types of strategic positioning. You will also learn about “dual” strategies and why and how a firm's strategy must be adapted to strategically renew its positioning.

What's included

5 videos2 readings1 quiz

In this module, you will learn to define "marketing." You will explore consumer needs and see how marketing plays a role in value creation through researching and satisfying of these customer needs. You will also learn about the different stages of the product life cycle.

What's included

17 videos1 reading3 quizzes

In this module, you will learn about the fundamentals of accounting. First, you will explore key aspects of financial accounting, including the different perspectives that can be adopted about the financial position and performance of the organization via the firm's financial statements. Then, you will consider a non-financial perspective of the firm's position and performance via non-financial performance measures.

What's included

10 videos1 reading1 quiz

Your mind is the most important tool. Prepare your mind by learning about various mindsets and terms for approaching business analytic problems.

What's included

8 videos1 quiz

This module, will help you earn the foundation needed to become a good data communicator and will walk you through various methods to access data. You will also be introduced to frameworks that help guide digital marketing analysis and their importance to data visualization. Finally, you will learn an approach to finding patterns in data through visualization and a framework that will help analysts effectively plan for data collection, analysis, and, ultimately, visualization.

What's included

14 videos3 readings3 quizzes1 peer review

Instructor

Gies College of Business, University of Illinois
University of Illinois at Urbana-Champaign
22 Courses108,999 learners

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