Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand.
Introduction to Personal Branding
About this Course
Learner Career Outcomes
Approx. 5 hours to complete
Learner Career Outcomes
Approx. 5 hours to complete
University of Virginia
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
- 5 stars
- 4 stars
- 3 stars
- 2 stars
- 1 star
TOP REVIEWS FROM INTRODUCTION TO PERSONAL BRANDING
An amazing stuff to address lot of the confusions related to personal attitude towards different things in this era of digital presence. Enroll if you really want to a lifelong learning experience!
Excellent course! The course made me think about how I should brand myself in the digital economy and which social media platforms would be best suited for me and my business. Thanks very much!
Thank you mam for such a wonderful lecture. I will be trying to follow your all of advice. By the way in the lecture I am trying to copy your communication style. And it's amazing time for me.
Thank you Kimberley and the Coursera team, this course has really been helpful and insightful giving me a better perspective on branding and how to portray myself and brand better. Thank you.
This course provided a very useful framework and etiquette for the use of social media and how to present oneself in these forums. The content and examples were helpful. Thank you, Kimberley!
Great class, love the videos, Kimberley Barker knows how to keep the learners' attention through all the videos. Very insightful podcasts, articles and examples are shared during the course.
Great course, would've loved a format in which we could've worked on our websites every week through to incorporate a bit of our progress gradually rather than just learning how to do so.
A topic of phenomenal significance and to which we pay the least attention.\n\nMs. Kimberley Barker does an excellently in making the topic fun, easy to remember and easy to implement.
Many of the topics covered appeared to be known areas except for an extension of few concepts. The assessments were either simple or not too relevant in accordance with study material.
Fun and engaging instructor, some good information, easy to follow. Very few assignments and quizzes, so very easy to complete this class on-schedule. Good introduction to the topic.
Wonderful course for those who feel stuck with getting their business going! I'm so excited to watch the growth due to all of the changes I have made, and discovered, in my business.
This course is an excellent introduction to personal branding. In taking this course I have gained a better understanding of the basics of social media use, and professional focus.
A great course to understand the basics of personal branding and its importance (and relevance) in today's world. Lover your energy and enthusiasm, Professor Kimberely R Barker !
Get to know this territory, it's a brave new world, even better when we know exactly what we make our Self. Create a brand that is true to you and live in a world that responds.
I learned a lot from this course about what I would like to accomplish in my future and a great way to organize what I want to sell to people. Also the professor was excellent.
A good introductory course to branding: three brand words, developing a personal board of directors, creating a mission statement, and general guidelines for social media.
I liked the professor a lot but I wish the class went into a bit more detail about marketing your brand and how to manage your reputation in the event of negative reviews
This course was full of useful information and presented in a fun, easy to understand format. I recommend it to anyone who wants to present their best self to the world.
This course is wonderful course that open my understanding to the truth of Personal Branding that many people take for granted. I would continue to work on my Branding,
Good course to discover your hidden and apparent skills then how to mold these skills into your own branding! Tips on how to create a mission statement are vital, too.
Frequently Asked Questions
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
More questions? Visit the Learner Help Center.