In this course, you will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting your professional image. Acting as "your own Chief Executive Officer" (P. Drucker), you will learn how to use relationship and network marketing and impression management to showcase your skills to prospective employers, colleagues, supervisors, and other interested parties. This course will help you to:
This course is part of the Career Self-Management Training and Certification Specialization
About this Course
Skills you will gain
- Skills Management
- Personal Branding
Dr. John M. Beckem IIAssociate Professor of Finance and Management Studies
Syllabus - What you will learn from this course
Marketing and Branding The Skilled Self
Self-Marketing Strategies and Tactics
Personal Branding Strategies and Tactics
- 5 stars60.86%
- 4 stars22.82%
- 3 stars11.41%
- 2 stars2.17%
- 1 star2.71%
TOP REVIEWS FROM STRATEGIC SELF-MARKETING AND PERSONAL BRANDING
Excellent course. I liked the content and instructors. Good strategic advice on managing your personal brand from a career development perspective.
very informative and easy to follow, lots of new techniques that should help me on my way.
It was a truly enriching experience. The exam component made sure that I revisit and understand every concept before clearing it.
This course has been beneficial so far and I love the videos. The instructors are able to get their point across using layman terms, which is helpful.
About the Career Self-Management Training and Certification Specialization
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