In this course, you will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting your professional image. Acting as "your own Chief Executive Officer" (P. Drucker), you will learn how to use relationship and network marketing and impression management to showcase your skills to prospective employers, colleagues, supervisors, and other interested parties. This course will help you to:
This course is part of the Career Self-Management Training and Certification Specialization
Offered By


About this Course
Could your company benefit from training employees on in-demand skills?
Try Coursera for BusinessSkills you will gain
- Self-Assessment
- Skills Management
- strategy
- Personal Branding
- Competitiveness
Could your company benefit from training employees on in-demand skills?
Try Coursera for BusinessOffered by
Syllabus - What you will learn from this course
Marketing and Branding The Skilled Self
Self-Marketing Strategies and Tactics
Personal Branding Strategies and Tactics
Course Review
Reviews
- 5 stars60.86%
- 4 stars22.82%
- 3 stars11.41%
- 2 stars2.17%
- 1 star2.71%
TOP REVIEWS FROM STRATEGIC SELF-MARKETING AND PERSONAL BRANDING
This course has been beneficial so far and I love the videos. The instructors are able to get their point across using layman terms, which is helpful.
Recommended for students who want to go for a job interview. An insightful course filled with lots of questions to ponder upon and ask yourself that you never have thought of! Brilliant!
The course was very thorough and profoundly impactful.
It's a really decent course and manages to touch upon some of the more complex ideas behind branding.
About the Career Self-Management Training and Certification Specialization

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