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There are 4 modules in this course
The brain is the most sophisticated sensory interpreter that we know of. Our brain is like a very powerful computer, but no engineered computer exists that can mimic our human sensory capabilities. This course will explore sensory science by examining how the senses are connected to the brain and how the brain makes meaning of the signals it receives. Various types of testing, scales, and measurements are described that allow scientists to quantify senses and the brain’s experience of senses. Through this course, you will learn to employ scientific approaches such as discrimination testing and Thurstonian Modeling to measure the senses.
In this module, we will dive into the senses and the brain and discuss tricks the senses may play. We will then discuss the mind and how information is processed. We’ll finish up this module with the Theory of Sensory Measurement and Psychophysics. There is also an optional podcast conversation with Dr. Martin Kern. Let’s get started.
Tricks: The Senses and the Brain, Part 1•6 minutes
Tricks: The Senses and the Brain, Part 2•13 minutes
The Mind•3 minutes
Basic Unit of Sensory Systems: The Neuron•7 minutes
Theory of Sensory Measurements/Psychophysics•11 minutes
2 readings•Total 42 minutes
Course Navigation and Safety Statement•1 minute
(Optional) Podcast: A Conversation with Dr. Martin Kern•41 minutes
1 assignment•Total 30 minutes
Module 1 Quiz•30 minutes
3 discussion prompts•Total 50 minutes
Learning Goals•10 minutes
(Optional Forum) Podcast: Dr. Martin Kern•10 minutes
Senses and the Brain•30 minutes
Scaling
Module 2•1 hour to complete
Module details
What is happening cognitively when we do scaling? In this module, we will review what scaling is, the purpose, and methods of scaling. We’ll wrap up this module with a discussion on the different types of scales, including ordinal scales, quantitative scales, interval scales, and analysis. Let’s begin.
What's included
5 videos1 assignment
Show info about module content
5 videos•Total 33 minutes
Module Introduction•3 minutes
Purpose of Scaling and Criteria for Scale Choice•10 minutes
Different Types of Scales•9 minutes
Ordinal Scales•7 minutes
Quantitative Scales, Interval Scales and Analysis•5 minutes
1 assignment•Total 15 minutes
Module 2 Quiz•15 minutes
Measurements
Module 3•4 hours to complete
Module details
In this module, we will continue our discussion on scales and measurements. We will also discuss methods of scaling and ranking and review other types of scales, such as Hedonic scales, Label Affective Magnitude, Just-About-Right, and other scales of interest. Let's begin.
What's included
5 videos4 readings1 assignment1 discussion prompt
Show info about module content
5 videos•Total 30 minutes
Methods of Scaling and Ranking: Ratio Scales•6 minutes
Hedonic Scales: The 9-Point Hedonic Scale•8 minutes
Hedonic Scales: Testing with Children•4 minutes
Labeled Affective Magnitude (LAM) and Just-About-Right (JAR) Scales•7 minutes
Check-All-That-Apply and Other Scales of Interest•7 minutes
4 readings•Total 195 minutes
A Labeled Affective Magnitude (LAM) Scale for Assessing Food Like/Disliking•75 minutes
A Food Action Rating Scale for Measuring Food Acceptance•40 minutes
Appropriateness of the Cognitive-Contextual Aspects of Food Acceptance•50 minutes
A Comparison of Sensory Difference Testing Procedures•30 minutes
1 assignment•Total 15 minutes
Module 3 Quiz•15 minutes
1 discussion prompt•Total 15 minutes
Acceptance Testing•15 minutes
Discrimination Theory and Testing Methods
Module 4•4 hours to complete
Module details
Why do some people perform better on tests than others? In this final module, we will end our discussion with an overview of discrimination testing methods. We'll also take a closer look at discrimination tests and response bias - and how to avoid it. We'll move on to Thurstonian Modeling and finish up with an optional podcast conversation with Lori Rothman. Let's begin.
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When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.