Transform the way you write, market, and communicate with ChatGPT for Business & Marketing Content — a powerful course designed to help professionals and entrepreneurs master AI-driven business writing and marketing strategy. Learn how to use ChatGPT to brainstorm ideas, craft high-impact articles, create engaging social media posts, and design persuasive marketing copy that connects and converts.

ChatGPT for Business & Marketing Content

ChatGPT for Business & Marketing Content
This course is part of AI Marketing Mastery Specialization


Instructors: Tanmoy Kumar Das
Access provided by Xavier School of Management, XLRI
What you'll learn
Write persuasive business content using AI tools to create engaging scripts, blogs, and emails.
Learn to design effective marketing prompts that help you craft precise ad copy and branded content.
Build strong social media strategies by planning, writing, and optimizing posts with ChatGPT and Gemini.
Automate your marketing to scale campaigns, ads, and customer responses, saving time and increasing ROI.
Skills you'll gain
- Social Media Campaigns
- Business Marketing
- Business Writing
- Copywriting
- Email Automation
- Marketing Automation
- Social Media Content
- Marketing Communications
- Brainstorming
- Social Media Marketing
- Prompt Engineering
- Content Creation
- ChatGPT
- Business Ethics
- Content Strategy
- Writing
- Skills section collapsed. Showing 9 of 16 skills.
Details to know

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12 assignments
November 2025
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Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There are 3 modules in this course
Covers how to use ChatGPT for business writing by helping you create professional emails, articles, scripts, and promotional content. It also strengthens your prompt skills through practical case studies that teach you to produce clear and engaging business-ready writing.
What's included
12 videos4 assignments
Focuses on using ChatGPT for social media marketing, guiding you to create optimized posts, captions, video scripts, and long-form content for any platform. It also shows you how to plan content calendars, generate creative ideas, and streamline your entire social workflow with AI.
What's included
9 videos4 assignments
Helps you achieve marketing mastery with advanced prompting techniques that improve your ads, sales copy, and platform-specific messaging. You’ll also explore automation, tone coaching, and AI-powered communication methods to elevate your real-world marketing performance.
What's included
9 videos4 assignments
Earn a career certificate
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