Throughout the project, you will be able to identify and choose the primary
Audience Demographics with Facebook Audience Insights
Learn, practice, and apply job-ready skills with expert guidance
Intermediate level
Recommended experience
1.5 hours
Learn at your own pace
Hands-on learning
Earn a Certificate
With paid plans
What you'll learn
Identify and choose the primary audience you want to target.
Define your audience demographics and identify your audience's preferred device and activities.
Analyze how people are engaging with your page and view metrics about your page's performance.
Skills you'll practice
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
No downloads or installation required
Only available on desktop
See how employees at top companies are mastering in-demand skills
Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
How to identify the use of Facebook Audience Insights
Scheduling Posts using Facebook Business Suite
Understanding your audience and using Creator Studio
Setting up a Potential Audience for your Facebook Ad
Creating a Targeted Facebook AD
Recommended experience
Have an active facebook business account so that you can be able to get the most value from this guided project.
5 project images
Instructor
Offered by
How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Frequently asked questions
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.