Coursera Project Network
Audience Demographics with Facebook Audience Insights
Coursera Project Network

Audience Demographics with Facebook Audience Insights

Taught in English

Simon Maingi Waweru

Instructor: Simon Maingi Waweru

Included with Coursera Plus

Guided Project

Learn, practice, and apply job-ready skills with expert guidance

Intermediate level

Recommended experience

1.5 hours
Learn at your own pace
No downloads or installation required
Only available on desktop
Hands-on learning

What you'll learn

  • Identify and choose the primary audience you want to target.

  • Define your audience demographics and identify your audience's preferred device and activities.

  • Analyze how people are engaging with your page and view metrics about your page's performance.

Details to know

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Guided Project

Learn, practice, and apply job-ready skills with expert guidance

Intermediate level

Recommended experience

1.5 hours
Learn at your own pace
No downloads or installation required
Only available on desktop
Hands-on learning

See how employees at top companies are mastering in-demand skills

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Learn, practice, and apply job-ready skills in less than 2 hours

  • Receive training from industry experts
  • Gain hands-on experience solving real-world job tasks
  • Build confidence using the latest tools and technologies
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About this Guided Project

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. How to identify the use of Facebook Audience Insights

  2. Scheduling Posts using Facebook Business Suite

  3. Understanding your audience and using Creator Studio

  4. Setting up a Potential Audience for your Facebook Ad

  5. Creating a Targeted Facebook AD

Recommended experience

Have an active facebook business account so that you can be able to get the most value from this guided project.

5 project images

Instructor

Simon Maingi Waweru
Coursera Project Network
2 Courses914 learners

Offered by

How you'll learn

  • Skill-based, hands-on learning

    Practice new skills by completing job-related tasks.

  • Expert guidance

    Follow along with pre-recorded videos from experts using a unique side-by-side interface.

  • No downloads or installation required

    Access the tools and resources you need in a pre-configured cloud workspace.

  • Available only on desktop

    This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.

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New to Marketing? Start here.

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