Coursera Project Network
Copywriting with ChatGPT: Produce Compelling Copy That Sells
Coursera Project Network

Copywriting with ChatGPT: Produce Compelling Copy That Sells

Rudi Hinds

Instructor: Rudi Hinds

2,349 already enrolled

Included with Coursera Plus

Guided Project
Learn, practice, and apply job-ready skills with expert guidance
4.7

(26 reviews)

Beginner level

Recommended experience

2 hours
Learn at your own pace
Hands-on learning
Guided Project
Learn, practice, and apply job-ready skills with expert guidance
4.7

(26 reviews)

Beginner level

Recommended experience

2 hours
Learn at your own pace
Hands-on learning

What you'll learn

  • Master research techniques with ChatGPT to speed up audience insight gathering process and product USP generation

  • Develop compelling headlines and body copy using iterative refinement techniques

  • Optimize the AI-generated copy to ensure authenticity, making it resonate with human readers while effectively bypassing AI detection tools

Details to know

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Taught in English
No downloads or installation required

Only available on desktop

See how employees at top companies are mastering in-demand skills

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Learn, practice, and apply job-ready skills in less than 2 hours

  • Receive training from industry experts
  • Gain hands-on experience solving real-world job tasks
  • Build confidence using the latest tools and technologies
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About this Guided Project

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Define the Copy's Purpose and Target Audience

  2. Generate Audience Insights with Refined Prompts

  3. Craft the Headline and Opening Lines

  4. Build out Body Copy and Refine Voice & Tone

  5. Refine Copy to Avoid AI Detectors

Recommended experience

- Access to a web browser

- A paid subscription to ChatGPT

6 project images

Instructor

Rudi Hinds
Coursera Project Network
39 Courses50,402 learners

Offered by

How you'll learn

  • Skill-based, hands-on learning

    Practice new skills by completing job-related tasks.

  • Expert guidance

    Follow along with pre-recorded videos from experts using a unique side-by-side interface.

  • No downloads or installation required

    Access the tools and resources you need in a pre-configured cloud workspace.

  • Available only on desktop

    This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.

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Learner reviews

Showing 3 of 26

4.7

26 reviews

  • 5 stars

    74.19%

  • 4 stars

    19.35%

  • 3 stars

    6.45%

  • 2 stars

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JS
5

Reviewed on Dec 29, 2023

MG
5

Reviewed on Feb 12, 2024

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