Manage the Design & Development of ML Products. Understand how machine learning works and when and how it can be applied to solve problems. Learn to apply the data science process and best practices to lead machine learning projects, and how to develop human-centered AI products which ensure privacy and ethical standards.

4.7

stars

146 ratings

Jon Reifschneider

9,013 already enrolled

Offered By

AI Product Management SpecializationDuke University

What you will learn

Identify when and how machine learning can applied to solve problems
Apply human-centered design practices to design AI product experiences that protect privacy and meet ethical standards
Lead machine learning projects using the data science process and best practices from industry
Identify and mitigate privacy and ethical risks in AI projects

Skills you will gain

About this Specialization

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Organizations in every industry are accelerating their use of artificial intelligence and machine learning to create innovative new products and systems. This requires professionals across a range of functions, not just strictly within the data science and data engineering teams, to understand when and how AI can be applied, to speak the language of data and analytics, and to be capable of working in cross-functional teams on machine learning projects. This Specialization provides a foundational understanding of how machine learning works and when and how it can be applied to solve problems. Learners will build skills in applying the data science process and industry best practices to lead machine learning projects, and develop competency in designing human-centered AI products which ensure privacy and ethical standards. The courses in this Specialization focus on the intuition behind these technologies, with no programming required, and merge theory with practical information including best practices from industry. Professionals and aspiring professionals from a diverse range of industries and functions, including product managers and product owners, engineering team leaders, executives, analysts and others will find this program valuable.

Applied Learning Project

Learners will implement three projects throughout the course of this Specialization:

1) In Course 1, you will complete a hands-on project where you will create a machine learning model to solve a simple problem (no coding necessary) and assess your model's performance.

2) In Course 2, you will identify and frame a problem of interest, design a machine learning system which can help solve it, and begin the development of a project plan.

3) In Course 3, you will perform a basic user experience design exercise for your ML-based solution and analyze the relevant ethical and privacy considerations of the project.

Shareable Certificate

Earn a Certificate upon completion

100% online courses

Start instantly and learn at your own schedule.

Coursera Labs

Includes hands on learning projects.

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Flexible Schedule

Set and maintain flexible deadlines.

Beginner Level

Approximately 4 months to complete

Suggested pace of 3 hours/week

English

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Shareable Certificate

Earn a Certificate upon completion

100% online courses

Start instantly and learn at your own schedule.

Coursera Labs

Includes hands on learning projects.

Learn more about Coursera Labs

Flexible Schedule

Set and maintain flexible deadlines.

Beginner Level

Approximately 4 months to complete

Suggested pace of 3 hours/week

English

Could your company benefit from training employees on in-demand skills?

Try Coursera for Business

See how employees at top companies are mastering in-demand skills

Learn more about Coursera for Business

How the Specialization Works

Take Courses

A Coursera Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly, or review its courses and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.

Hands-on Project

Every Specialization includes a hands-on project. You'll need to successfully finish the project(s) to complete the Specialization and earn your certificate. If the Specialization includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.

Earn a Certificate

When you finish every course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

There are 3 Courses in this Specialization

Course1

Course 1

Machine Learning Foundations for Product Managers

4.6

stars

136 ratings

In this first course of the AI Product Management Specialization offered by Duke University's Pratt School of Engineering, you will build a foundational understanding of what machine learning is, how it works and when and why it is applied. To successfully manage an AI team or product and work collaboratively with data scientists, software engineers, and customers you need to understand the basics of machine learning technology. This course provides a non-coding introduction to machine learning, with focus on the process of developing models, ML model evaluation and interpretation, and the intuition behind common ML and deep learning algorithms. The course will conclude with a hands-on project in which you will have a chance to train and optimize a machine learning model on a simple real-world problem.

At the conclusion of this course, you should be able to: 1) Explain how machine learning works and the types of machine learning 2) Describe the challenges of modeling and strategies to overcome them 3) Identify the primary algorithms used for common ML tasks and their use cases 4) Explain deep learning and its strengths and challenges relative to other forms of machine learning 5) Implement best practices in evaluating and interpreting ML models

Course2

Course 2

Managing Machine Learning Projects

4.7

stars

50 ratings

This second course of the AI Product Management Specialization by Duke University's Pratt School of Engineering focuses on the practical aspects of managing machine learning projects. The course walks through the keys steps of a ML project from how to identify good opportunities for ML through data collection, model building, deployment, and monitoring and maintenance of production systems. Participants will learn about the data science process and how to apply the process to organize ML efforts, as well as the key considerations and decisions in designing ML systems.

Course3

Course 3

Human Factors in AI

4.9

stars

21 ratings

This third and final course of the AI Product Management Specialization by Duke University's Pratt School of Engineering focuses on the critical human factors in developing AI-based products. The course begins with an introduction to human-centered design and the unique elements of user experience design for AI products. Participants will then learn about the role of data privacy in AI systems, the challenges of designing ethical AI, and approaches to identify sources of bias and mitigate fairness issues. The course concludes with a comparison of human intelligence and artificial intelligence, and a discussion of the ways that AI can be used to both automate as well as assist human decision-making.

Instructor

Jon Reifschneider

Director, Master of Engineering in AI for Product Innovation, Duke University

Engineering

14,963 Learners

3 Courses

Offered by

Duke University

Frequently Asked Questions

What is the refund policy?
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
Can I just enroll in a single course?
Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Can I take the course for free?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you only want to read and view the course content, you can audit the course for free. If you cannot afford the fee, you can apply for financial aid.
Is this course really 100% online? Do I need to attend any classes in person?
This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.
Will I earn university credit for completing the Specialization?
This Specialization doesn't carry university credit, but some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.
How long does it take to complete the Specialization?
There are three courses in this Specialization. The first is 6 weeks long, the second 5 weeks long, and the third 4 weeks long. You should expect to work 3-5 hours a week for 15 weeks to complete this Specialization.
What background knowledge is necessary?
Professionals and aspiring professionals from a diverse range of industries and functions, including product managers and product owners, engineering team leaders, executives, analysts and others will find this program valuable. No prior programming or other pre-requisites are required for participation.
Do I need to take the courses in a specific order?
You may take the courses in any order but they will make the most sense if they are taken in the specified order. There is a final hands-on project in Course 3 that makes use of knowledge and skills acquired in Courses 1 and 2.
What will I be able to do upon completing the Specialization?
By the end if this Specialization, you will be able to:
Identify and mitigate privacy and ethical risks in AI projects.
Apply human-centered design practices to design successful AI product experiences.
Build AI systems that augment human intelligence and inspire model trust in users.

More questions? Visit the Learner Help Center.

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AI Product Management Specialization

What you will learn

Skills you will gain

About this Specialization

Applied Learning Project